Influence Trapping: #1 Facebook Live Strategies to Create Influence with your New following

What you will learn: A Clear path for face book live broadcast Increase confidence Increased authority Cut your marketing down 25% to 50% Develop branded marketing strategy Get leads, plant seeds and deliver needs

One Key Component: Engagement and Connecting

Live essentials: Phone, laptop, and/or tablet Know your WIFI areas Good lighting/sound You can draw on the screen Landscape mode if device allows it (some won’t) 1–3 Facebook live feeds daily (don’t over do it – OBSproject.com and LiveAirSolo app… and one more... )

Live essentials: FB Live is a Mirror (rear facing camera) People LOVE Whiteboard Stuff (rear facing camera) Drawing is Fun! (allows audience participation) Battery Gets Drained! (so plan to have a charged battery) Good WiFi Helps a ton People should leave Better (educated)

Promote the Problem: Point out the WOUND (backward marketing… what’s the problem?) Take out the knife (irritate the problem) Twist the Knife (how does your product or service fix the problem… interact) Offer the solution (share stories of your solution)

Fan Page or Profile?: should I post from (my personal profile or fan page)? In the beginning, share from fanpage… share from here to your personal page... Work on increasing the number of fans (for future fb ads) Then switch it up… focus on educating on personal profile Get into more business on your fanpage.

Let ’Em know Let People know when you’re going live (anything you want me to cover)? Create a pretty link for your fanpage… Work on increasing the number of fans (canva.com, photofy app, and fiverr.com) Invite people from other platforms… Be Consistent Invite folks from your email list (and fb messenger ... Timer?)

Capture Attention Notifications No links in description…. Put in Comments (tell folks to comment in the description) Be Creative (fbfontchanger.com, emojis, tags, etc ) Tell them to: invite, share, comment Use your own Hashtag words…. Ignite, explode, unvail... Magazines and copy from other marketers

Record for Leverage youtube, your blog… clips for instagram and snapchat one minute and half through messenger

Be Quick quickly get to the point intro, what we’re gonna talk about, ask them a question send to 2:00 mark encorage comments and shares.

Value for Shares: Motivational gets shares Invite friends … Share in groups / fan page

Tag Team with Devices: Don’t over prepare… trash the notes have bullet points Talk to 20 ppl a day Look to Conversate If you can LIVE you can do anything (some won’t) GET Content and repurpose (podcast, Blogs, trending, webinars… etc. )

Timing is Everything : The longer you stream, the better 5 min steams will not cut it for new ppl

Consistency: what if ppl waited on you daily Consistently Be Different Commit one year from now to still be doing it Decide on something you can commit to. Don’t just do it, do it with PURPOSE and ENERGY

Mindset: Fear, Nervousness, Worth… write and burn Have fun, party, and hangout Connect with ppl you like!! Help others to help themselves Paint a Vision so your audience sees your vision

CTA: CTA offers for Cold, Warm, Hot (email, dm, subscribe, optin, get the gift…) At the black screen hit subscribe… see first and follow on my wall Thank your audience Ex. Ebooks, samples, free trials, free groups, course Be Clear about the outcome… kick negative folks

POST LIVE: Watch your replays (how do I get better? … watch other’s lives) Go Through Your Likes… see first and follow on my wall Go Through your Comments Post in the Comment Section Connect and Engage Provide Solutions Be the hunter/gatherer of information (collect)