Business English 1- Midterm 2

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Business English 1- Midterm 2 Midterm 2 will be taken in written form It will include 3 parts: Management theory Writing a business letter Business English vocabulary

Management theory (10 points max) This part of the test will include questions covering the following topics: Strategy Teams Motivation Leadership Students will be expected to give answers to these questions based on the lectures from Business English

Writing a business letter (10 points max) Business letter should cover business topics such as: corporate culture, corporate social responsibility, communication, management theory The students will receive one business letter topic with specific details and their task will be to write a business letter taking everything stated in consideration The students should pay attention to the following units when writing a business letter: Grammar Spelling Vocabulary Formal rules for writing letters in English

Writing a business letter (10 points max) Example: You ordered 10 new laptops on behalf of your CEO. You discover that 3 of them are not working, so you have to write a letter of complaint, demanding the supply of 3 new laptops or you will return all 10 and ask for your money back Example 2: Write a letter of inquiry regarding the new advertisement for iPhone 8, asking about the price, delivery and product features.

Business English Vocabulary (10 points max) Business English vocabulary includes the following topics: Corporate culture Ethics Corporate social responsibility Planning Teams Leadership Budget Finances and banking Auditing bookkeeping

Business English Vocabulary (10 points max) Form and examples: Connect the collocations and put them in the appropriate sentence: A Interest 1. sheet (A3, B1, C2) B balance 2. purchase C hire 3. rate He bought a car on _______________instalments last year. (HIRE PURCHASE) The company’s__________________shows that their budget is not in the red any more. (BALANCE SHEET) I was thinking of buying a house, but the________________would be too high for me to pay, so I gave it up. (INTEREST RATE)

Business English Vocabulary (10 points max) Fill in the gaps with the missing words: PATENT, SHARE, DIFFERENTIATE, STRUCTURE, ASSET, TACKLE, COMPETITION, SEGMENTATION, RESEARCH, CHALLENGER If we want to________________ the question of why we have such poor market ______________, we need to conduct a very thorough market_________________ which would define what our biggest problems are. We would probably also have to question market___________________, i.e. who is the market leader, and who is market________________. In the end, we would have to define which company has the biggest market__________ and who has the biggest profit.

Business English Vocabulary (10 points max) Preparation material: Williams, C., (2012) MGMT 4, South Western Robbins, S.P. & Coulter, M. (2016): Management, 13th Edition, Prentice Hall. (International Edition) Power point presentations (course page) hand-outs (course page) Consultations: Valentina Boskovic Markovic, Kumodraska, Monday, 7-8 p.m.