Topping America’s Favorite Beverages February 9, 2012 Topping America’s Favorite Beverages
Rich’s Toppings and Icings Overview
Rich’s Toppings & Icings Innovative Foundation of the Company Source of break-through innovation Capabilities: Product solutions for operational needs, performance, taste preference, ingredient requirements, and differentiation. Operations: Ambient, refrigerated, dispensing solutions Multi-size pastry bags, multi-size pails Performance: Stability, application-specific Taste & Flavor Non-Dairy/Dairy blends, sweetening systems, non-hydro SO many flavors! Differentiation Swirls and particulates Multiple Applications Beverages, Desserts, Breakfast, Dips, Components
Topping America’s Favorite Beverages!
Why Top? Shift in Consumer Expectations No longer a “nice to have” 60% of top 20 QSR concepts offer specialty beverages1 92% of those concepts are topping their beverages2 80% of consumers consider Topping a ‘significant or extremely significant’ part of a beverage offering3 Broad appeal of specialty beverages No longer need to pay $4.00-$5.00 for a ‘dressed up’ latte Increasing price points - Consumers expect it AND willing to pay for it 1- Specialty = shakes, smoothies, specialty coffee 2- QSR magazine 2011 top concepts 3 - Moore & Symons, Inc. study, June 2010
Why Top?
Why Rich’s? Team Approach: Solution Provider R&D Business Intelligence Culinary Marketing… Unique Capabilities: Drive growth of day parts/menu areas Colors, Flavors, Swirls, Particulates Category Management: Drive coffee and shake programs
Why Rich’s? Bubblegum Cinnamon Bun Dulce de Leche Maple Sundaes Egg Nog Apple Chai Smoothies Chipotle Chocolate Birthday Cake Shakes Donuts Muffins Sweet Mint IRISH CREME Signature Items
Why Rich’s? Operational Solutions Food service experience: Back of House requirements Key focus: Source of Innovation NPAT priority Pipeline of new solutions Solutions: Bag format Topping dispenser Caddy Portion Packs TBD….
Let’s Try Some Samples! The Classics: On Top® Original On Top® Made with Cream Every Day Favorites: Chocolate Fudge Swirl Seasonal & Specialty Favorites: Marshmallow Peppermint Pumpkin Spice
Questions?