ATHLETICS SOUTH AFRICA DEVELOPMENT AND TRANSFORMATION PROGRAMME 2016-2020
IDENTIFY FUTURE CHAMPIONS Stages of development And transformation EXCELLENCE (SENIOR) IDENTIFY FUTURE CHAMPIONS (14 – 19 YEARS) TALENT IDENTIFICATION (10 - 13 YEARS)
The Development and Transformation Process PRESENTATION PROGRAMME PREPARATION PROGRAMME TALENT IDENTIFICATION
The Development and Transformation Product IDENTIFIED ATHLETE ELITE ATHLETE
The Development and Transformation Continuum 2 INDIVIDUAL ATHLETE 1 PREPARATION PROGRAMME TALENT IDENTIFICATION 3 ELITE ATHLETE PRESENTATION PROGRAMME 5 4
The Development and Transformation Continuum 1. Talent ID Programme YOUTH & JUNIOR ATHLETICS AGE 10 – 19 YEARS COMPETITIONS To identify talent COACHING Training Coaches TECHNICAL Training Officials
The Development and Transformation Continuum 2. Individual Athlete’s needs Clothing Running shoes INDIVIDUAL ATHLETE Supplements and food Specialized coaching Medical expenses Life skills training Education Travel expenses Accommodation expenses
The Development and Transformation Continuum 3. Preparation Programme 1 PROVINCIAL PREPARATION SQUADS JUNIOR + YOUTH ASA CHAMPS CENTRES OF EXCELLENCE NATIONAL PREPARATION SQUADS SENIOR + JUNIOR 2 IAAF WORLD CHAMPS 3
The Development and Transformation Continuum 3.1. Preparation programme for junior teams Competition opportunities CENTRE OF EXCELLENCE Scientific testing NATIONAL PREP. SQUAD Rehabilitation Training camps PROVINCIAL PREP. SQIAD Specialized coaching
The Development and Transformation Continuum 3.2. Preparation programme for senior teams Scientific testing CENTRE OF EXCELLENCE Rehabilitation NATIONAL PREP. SQUAD Training camps Specialized coaching PROVINCIAL PREP. SQIAD Domestic Competition International Competition
The Development and Transformation Continuum 4. Presentation Programme IAAF World Senior Championships IAAF World Junior Championships TEAMS TO IAAF Youth Junior Championships AAAC Senior Championships AAAC Junior Championships AAAC Youth Championships SR of AAAC Senior Championships SR of AAAC Junior Championships SR of AAAC Youth Championships
The Development and Transformation Continuum 5. Elite Athlete’s needs Clothing Running shoes ELITE ATHLETE Supplements and food ATHLETE’S MANAGER Medical Education PERSONAL COACH Life skills Specialized coaching PERSONAL SPONSORS Competitions Travel and accommodation expenses
The Communication Continuum ATHLETE MANAGER IDENTIFIED ATHLETE ASA CLUB PERSONAL COACH ASA PROVINCE ELITE ATHLETE ATHLETICS SOUTH AFRICA
Sponsor’s opportunities for exposure The right to be called official development sponsor A dedicated support budget for development A unique media opportunity Link Development and Competitions Transform talented athletes into young entrepreneurs To be seen as leaders in the process of productive social transformation
More Sponsor’s opportunities for exposure TALENT IDENTIFICATION PROGRAMME The right to be called official sponsor of Talent ID Limited Stadium Branding at ASA National Events At Talent ID Meetings Stadium Branding T-shirts Peak Caps Give Away’s Winners Towels Water bottles Event Stationery Certificates
More Sponsor’s opportunities for exposure INDIVIDUAL ATHLETE The right to be called official sponsor of the individual athlete Limited Stadium Branding at ASA National Events The branding of the athlete’s competition and training clothing Using of individual athletes during marketing campaigns
More Sponsor’s opportunities for exposure DEVELOPMENT SQUADS AND PREPARATION SQUADS The right to be called official sponsor of ASA Development Squads Limited Stadium Branding at ASA National Events Limited Stadium Branding at ASA Talent ID Meetings Branding at ASA Training Camps
More Sponsor’s opportunities for exposure TEAM PRESENTATION The right to be called official sponsor of the ASA Team Limited Stadium Branding at ASA National Events The branding of the Team’s competition and training clothing Using of Team Members during marketing campaigns