Economic Impact Study of the Equestrian Community of San Juan Capistrano Presented by: Raymond Sfeir, Ph.D. Associate Dean Professor of Economics and Management Science Argyros School of Business and Economics Chapman University June 21, 2016

Boarder Survey SJC resident or non-resident Number of horses boarded Reason for boarding in SJC Horse related expenditures: stall fees, supplies, equipment, grooming, trainer, insurance Other expenditures: meals, groceries, shopping

Residency of Boarders

Distribution of Boarders by City San Juan Capistrano 27.5% San Clemente 15.9% Dana Point 10.6% Other cities 10.3% Mission Viejo 6.6% Laguna Niguel 6.3% Newport Beach 6.0% Laguna Beach 5.6% Laguna Hills 4.0% Aliso Viejo 2.6% Lake Forest 2.3% Ladera Ranch

Reason for Boarding in SJC Trails 29.8% Quality/Availability of facilities 25.5% I live here/Proximity to home 24.8% Trainer/Training 15.9% Horse friendly/Equestrian community 13.2% Location 10.6% Convenience 9.6% Love SJC, beautiful 7.6% Access to show grounds/events, Blenheim 5.3% Atmosphere, people, open space 3.6%

Horse Related Expenditures Board per horse per month $742 Additional supplies per horse per month $257 Horse related equipment per horse per month $141 Horse care per year $3,331 Trainer and grooming per month $497

Direct Impact of Boarders Board & Leasing Supplies & Equipment Meals, Groceries & Shopping Trainer & Grooming Total Expenses $13,610,817 $6,923,747 $10,937,903 $6,088,101 $37,560,568

Direct Impact of Boarders Millions of $ Board & Leasing Supplies & Equipment Meals, Groceries & Shopping Trainer & Grooming Total Expenses

Total Impact of Boarders per year Direct Impact $37,560,568 SJC Residents $10,083,237 Indirect Impact $775,626 Non-residents $28,252,956 Total Impact $38,336,193

Horse Show Competitors Survey SJC resident or non-resident Number of competing horses and number of shows attended Reason for competing in SJC Expenditures while on the show grounds support San Juan businesses Expenditures in SJC: meals, groceries, gifts, accommodations

Residency of Horse Show Competitors

Distribution of Horse Show Competitors Percent San Juan Capistrano OC other than SJC CA other than OC Other States Canada

Reason for Competing in SJC World class show grounds at RMVRP at SJC 51.2% Quality and variety of shows 18.2% Location, convenience, easy access High quality competition, to get points 16.3% Close to home/stables 15.3% Love area, city, and locals 7.9% Beautiful, weather Good management 3.4% Pleasure, fun sport

Blenheim Events Blenheim Spring Classic I, II and III Blenheim June Classic I, II, and III Blenheim Red, White & Blue Classic Blenheim Summer Classic Blenheim Fall Tournament Blenheim International Jumping Festival

Economic Impact of Blenheim Horse Show Competitors All Horse Needs Meals, Accommodations & Groceries All Other Expenditures Total Direct Impact $6,868,684 $1,662,321 $1,816,426 $10,347,431 Indirect Impact $213,674 Total Impact $10,561,106

Sycamore Trails Stables Events California Dressage Assoc- SJC Chapter shows Interscholastic Equestrian League competitions Orange County Horse Show Association shows Pacific Indoor Eventing

Economic Impact of Sycamore Trails Stables Horse Show Competitors All Horse Needs Meals, Accommodations & Groceries All Other Expenditures Total Direct Impact Dressage $81,189 $30,295 $39,815 $151,300 IEL $323,458 $76,085 $76,372 $475,915 OCHSA $263,321 $61,956 $46,969 $372,246 PIE $131,398 $30,048 $22,779 $184,225 $799,365 $198,385 $185,936 $1,183,686 Indirect Impact   $24,443 Total Impact $1,208,129

Direct Impact of Horse Show Competitors All Horse Needs Meals, Accommodations & Groceries All Other Expenditures Total Blenheim $6,868,684 $1,662,321 $1,816,426 $10,347,431 Sycamore $799,365 $198,385 $185,936 $1,183,686 $7,668,049 $1,860,706 $2,002,362 $11,531,117

Direct Impact of Horse Show Competitors Millions of $ All Horse Needs Meals, Accommodations & Groceries All Other Expenditures Total

Horse Show Competitors Total Economic Impact Boarders Horse Show Competitors Total Direct Impact $37,560,568 $11,531,117 $49,091,685 Indirect Impact $775,626 $238,118 $1,013,743 Total Impact $38,336,193 $11,769,235 $50,105,428

Horse Show Competitors Total Economic Impact Millions of $ Boarders Horse Show Competitors Total

Giving Back Otra Mas Rescues and retrains horses to be therapy horses Offers specialized programs for groups, families and individuals: recovering from addictions special needs military families

Giving Back J.F. Shea Therapeutic Riding Center In 2015 served 860 people, 300 were in military programs 10,049 hours of client services Addressed 63 different diagnoses 750+ annual volunteers 22 therapy horses in our program   The Shea Center is accredited at the premier level by PATH Intl, the therapeutic riding sanctioning organization

Economic Impact Study of the Equestrian Community of San Juan Capistrano Sponsored by an educational grant From the SJCEC