Create Value with Purpose by Milla Balabanova If you have been in business in a while, you know business is defined by who you know Connections build business Now, how do you use your presence?
Do you know... why are your customers your customers? A: Because you give them something they value
What value What I am talking about is giving away to your customers something of real, immediate value You can:
What to do, exactly? Teach them something Give them something Help them with something
Also... Motivate your potential customers Offer them an idea Connect them to other companies and people Touch with their emotions Be of service to them
Image consult with us Education with us is a real method you can put in practice to provide value
Ideas: Promote with purpose Create value for your customers
Remember: Push marketing is easy to send and easy to ignore Real marketing takes guts and a bit of generosity