2013: Year END Reporting & 2014: 1st Quarter Update June 2014
Client Mix & Event Types Corporate (Industrial, Commercial, Financial, Agricultural, Marketing, Law firms): Training, mediation & negotiations, recognition & appreciation, board retreats, seminars, corporate parties & meeting, trade shows Associations: Annual General Meetings, Regional Conferences Social: Weddings, Halloween Fest, Brunch with Santa, Christmas at the Centre Non-Profit: Brainstorming sessions, board meetings, Rural/Urban Dinner Government (all levels): Federal, province, municipal Consumer shows: Home Show, Wedding Show, Christmas Show, Farm Show, Power Boats and RV Show, Car Show, Toy Show, Beer Show (coming), Comics Show (coming)
Food & Beverage Services
Fundraising / Community / Corporate
Consumer Shows
Conference & Business Events
Glimpse of Social Events
Self Driven Events
Glimpse of Public Events Toy Show
Glimpse of PRIVATE Events “Professional Associations”
Glimpse of PRIVATE Events for Fall 2013 “Governments / Non Profits” John D. Bradley Convention Centre Economic Development Team Lunch June 2013 Glimpse of PRIVATE Events for Fall 2013 “Governments / Non Profits” Municipality of Chatham-Kent & Compass Group Canada
Customers Appreciation Quotes The Facility and food were great, we will be in touch in the new year as I am sure we will hold another meeting at the centre… Sue, LK district School Board Many thanks for all your support, The set-Up and food were excellent – as usual, And your staff helpful and capable. Always a pleasure to work with you. Maura , Erie-St-Clair, CCAC Great Job at the Rural Urban Dinner… many many compliments. Gail. CK Chamber of Commerce … Thanks again for all your help on Nov 25th, - as always, our events run very smoothly when we hold them at your convention centre. Makes my job that much easier! Julie, Erie-St Clair LHIN …Glad that everything went so well! Everyone had a great time and I want to thank you again for all of your help. We will definitely be back! Lesley , Investors Group Thanks again, … everything was really good, rave reviews about the chicken and ravioli!!! Cathy, Thamesview Family Health team .
Customers Appreciation Quotes We were totally blown away with the level of service and quality of food and venue for the evening, we received nothing but positive comments from everyone that was at the event, your staff were incredible and accommodating to make the evening special. Walter , Blackburn Radio What an amazing day! Thank you so much for everything. Staff was awesome, just can’t say enough good things about the service and facility! John, TEDx Chatham-Kent Thank you and all the staff at the convention centre… Everyone did an outstanding job. Ron, Maizex seeds. …The participants along with our team were very pleased with the host venue, several participants commented on the superior customer service they received! Geoff, Municipality of Chatham-Kent …thank you… Your facility is beautiful and you provide excellent service as well! Tracy , FCC Thanks,… The facilities, food and service were excellent! Marinus, IPSOS Agr
Summary of Guests 2012 – 2013 increase by 6,090 (18%) +20% over 2013 +10% over 2012
Summary of Event Days 2012-2013 increase by 86 (25%)
Summary of Operation Requirements $ 477,000 $ 345,000 2012 - 2013 Increased performance $ 132,000
Sales & Marketing Ongoing Efforts Market Lead Generation with a 3rd Party Professionals Advertising, Regional & Local media Incentive Rates & Packages Strategy Market Specific Focus Resources and Circles of Influence Networking and Public Relations Industry Trade Show Presence WEEK Documentation and Image: Publicity & Branding Website Sales Collateral: A sales package is developed. This print material is being distributed to emphasize the value of the new facility and encourage customers with qualified business to consider the new Convention Centre as a future meeting and exhibit destination.
FAM Tour: A Success!
Moving in the right direction Separate presentation being made on the Economic Impact to the community on the Convention Centre More exposure, partnering with economic development and tourism to promote CK as a destination for Events and Tours Positive response from users, spreading of “word of mouth” Events are being re-booked for the following year and leading to additional bookings People attending events are recommending the facility within their networks
Summary On the road to success: Improved position (2013 vs. 2012) in regards to deficit Effective actions underway to control and monitor costs Diverse use of the facility meeting C-K needs and beyond Building on the successful events of 2012 & 2013 to gr0w in 2014-2015 Concentrated efforts on Sales and Marketing strategies to focus on short and long term revenue generation and economic benefit to Chatham-Kent
Thank You