Getting ready for strategic corporate investments Early stage – perspective Antti Kosunen Nestholma Renewal Accelerator
Best innovations come from cooperation between startups and corporations
Most people think it’s all about the idea. It’s not. EVERYONE has ideas. The hard part is to execute on the idea. - Mark Cuban, serial entrepreneur
Paradox Business process = must Business process = impossible
You have to learn the rules of the game You have to learn the rules of the game. And then you have to play better than anyone else - Albert Einstein
Do you know the rules of the game?
Do you know the rules of the game? Do you know what is the game?
Don’t A S S U M E
Don’t A S S U M E
Don’t A S S U M E
Don’t A S S U M E - Benny Hill
Corporate culture kills cooperation
Everybody has a different reason why not
Go where the puck is Wayne Gretzky
Go where the puck is going Wayne Gretzky
Startup defenition?
A tool for organization renewal
A tool for cultural change
A tool for getting innovations
Ad-hoc is the most common approach
Corporate culture kills cooperation
The only way to learn how to work with startups is to work with startups. Not when you’re launching the first time, maybe not ever Don’t start to optimize before you know what is core and what is just nice to have
Systematic Work - not play
Get ready for strategic corporate investments Antti Kosunen Nestholma Renewal Accelerator