Standards Reference Guide

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Presentation transcript:

Standards Reference Guide Updated: March 2009

Colors PMS 342 Green RGB R0/G111/B81 CMYK 100/0/71/43 PMS 431 Grey RGB 11/1/0/64 Pantone 221C RGB R145/G0/B69

Tag Lines Trust Goes A Long Way Excellence in Moving Since 1891

Logo Green Black White

E-mail Signature 10 Point Arial font with name bolded Jonathan Doe Business Title T: 555-555-5555 C: 555-555-5555 (optional) F: 555-555-5555 (optional) jdoe@bekins.com

Phone Voicemail Script Hello, this is _____ with Bekins Van Lines and I am currently… Answering the phone Script Hello, Bekins Van Lines, this is ______ speaking

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