© 2017, Innovation Engineering LLC. Patent Mining Flea Market Patent!* Idea Starters A better way to store holiday string lights of all shapes and sizes What happens to your product or service when customers aren’t using it? Is there a way to make better use of this “down time” so the customer has a better experience? Is there anything you or your product can “accomplish” while your customer is in between uses or purchases? *Flea Market Patents are those which have lapsed maintenance fees. It could slip into the public domain if the inventor does not either sell or pay the dues plus a late penalty. Source: US 6,918,557 B2 © 2017, Innovation Engineering LLC.

© 2017, Innovation Engineering LLC. Wisdom Mining Idea Starters New research in the Journal of Consumer Research suggests that people financially value physical goods more than their digital equivalents. How could changing the form of your offering help customers with either price or perceived value? How might you provide value in a way that you’re not currently offering today? Physical vs Digital In Person vs Remote Live vs Recorded Dynamic vs Static Participants did not give a higher enjoyment rating to items in a physical format than a digital format. Source: Atasoy, O., & Morewedge, C. K. (2017). Digital goods are valued less than physical goods. Journal of Consumer Research. © 2017, Innovation Engineering LLC.

Predictions for 2018 and Beyond © 2017, Innovation Engineering LLC. Future Mining Idea Starters Predictions for 2018 and Beyond What are the consequences of such a trend in your industry? For your organization For your customers What are the opportunities of such a trend in your industry? The gigification of America. The growing cost of mandated benefits when hiring an American full-time is fueling the increased conversion of full-time benefited jobs to temp gigs. This trend will continue Source: https://www.psychologytoday.com/blog/how-do-life/201711/predictions-2018-and-beyond © 2017, Innovation Engineering LLC.