AMAT Annual Meeting September 20, 2017

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Presentation transcript:

AMAT Annual Meeting September 20, 2017 Venus Walker Public Health Analyst, Division of Transplantation Healthcare Systems Bureau Health Resources and Services Administration

25 Years of People, Power and Passion Congratulations, AMAT 25 Years of People, Power and Passion

Our Role Provide support for and oversight of the U.S. transplant system OPTN SRTR Increase organ donation and donor registration General education, targeted outreach Grants Contracts Special Projects

Organdonor.gov and Donaciondeorganos.gov

Social Media

VCA Resource Outreach Developing a new 3- to 4- minute video featuring Brendan Marrocco 30-year-old bilateral arm recipient Iraq veteran and quadruple amputee Transplant performed at Johns Hopkins Hospital in 2012 Developing matte release Explains what VCA transplantation is and how it can transform lives Will be made available for community newspapers and websites Developing fact sheet Explains what VCA transplantation is Covers 10 key items

Older American Outreach Developing new TV and radio PSAs featuring Sam Wyche 71-year-old heart recipient Former NFL player and coach Sports broadcaster: NFL analyst and commentator Transplant performed at Carolinas Medical Center in September 2016

Spanish-Language Outreach

Sports Program Print Ad Placements Placements in professional sports programs: NFL NBA NHL MLB

Grant Projects Email wpfl@akoyaonline.com to subscribe

Hospital Organ Donation Campaign

Hospital Campaign 2017 Recap 1,050 partners recognized 26,000+ new registrations

2018 Campaign: October 2017–April 2018 Earn points for activities and registrations Receive recognition from HRSA/HHS

New for 2018 Campaign 1 point per new registration 100 points for reaching registration goal

Campaign Resources Scorecard Newsletter and PSA templates Posters Best practices guide Social media posts Learning webinars www.organdonor.gov/awareness/workplace/hospital.html Sign up for Hospital Campaign news/info: wpfl@akoyaonline.com

HRSA/Healthcare Systems Bureau Division of Transplantation Contact Information Venus Walker vwalker@hrsa.gov | 301-442-7578 HRSA/Healthcare Systems Bureau Web: hrsa.gov/about/organization/bureaus/hsb/ Facebook: facebook.com/HHS.HRSA | Twitter: @HRSAgov YouTube: youtube.com/user/HRSAtube Division of Transplantation Web: organdonor.gov | donaciondeorganos.gov Facebook (English): facebook.com/organdonor.gov Facebook (Spanish): facebook.com/Usdonaciondeorganos.gov