Andy Taylor Partner Program, RPost ataylor@rpost.com © 2015 RPOST Confidential
What You Will Learn Today © 2015 RPOST Confidential
New Add-On Revenue for Every Outlook User What is “RMail” Why RMail? How to Successfully Monetize Email Automating Increase in ARPU Automating Sales/User Training © 2015 RPOST Confidential
What is RMail? Used Worldwide 10+ Years Available in Ingram Micro Cloud Marketplace © 2015 RPOST Confidential
RMail is a Secure Email Extension “Gold Standard” in Email Security & Compliance Security, Compliance, Productivity Bundle Runs “Inside” Microsoft Outlook Sending Options for Important Messages Generates New Recurring Service Revenue *RMail may be considered a security add-on to unified messaging, hosted email, or Office 365; or a web application for business productivity. © 2015 RPOST Confidential
Bundled into Office 365 Order Process RMail is a Bundle RMail is a Bundle Bundle of Features - Each Feature “Best in Class” Bundled into Office 365 Order Process © 2015 RPOST Confidential
RMail Features are Each Rated Best-in-Class Encryption Compliance Certified E-Delivery Proof Email Open Tracking E-Signatures Secure Large File Transfers Imposter Email Detection And more, all-in-one… © 2015 RPOST Confidential
Offered as Add-on or Upsell. More Revenue. Add Onto All New Sales RMail is now listed as a security add-on in the Office 365 purchase process! Revisit All Clients for Upsell RMail is easily added for any Outlook user with all versions, regardless of how their email is hosted or by whom! Sell into all existing Office users. © 2015 RPOST Confidential
Your Anchor Revenue, Users © 2015 RPOST Confidential
Your Anchor WITH RMail® RMail: + High Margin, + Profits + © 2015 RPOST Confidential
All Outlook Users Should Have RMail Add-on RMail for Microsoft Outlook RMail® is an email extension for security, compliance and productivity. RMail provides senders with simple-to-use email open tracking, certified e-delivery proof, email encryption, electronic signatures, secure file transfer for extra-large attachment sending functionality and more. Powered by patented Registered Email™ technology, RMail provides a Registered Receipt™ record for every message sent, providing and proving important details of the correspondence. RMail runs seamlessly within users’ existing email platforms, including Microsoft Outlook, Office 365 Outlook Web Access, Gmail, and more. Send with your existing email address to any email recipient. No software or downloads are required on the recipient end. © 2015 RPOST Confidential
Even Bigger Opp! Upsell All Outlook Users RMail: Upsell Any User RMail runs within almost any version of Microsoft Outlook Outlook 2007-2016 Outlook Online Web App © 2015 RPOST Confidential
RMail for ANY Microsoft Outlook User Upsell all Microsoft Office & Outlook users. RMail expands your market. © 2015 RPOST Confidential
How it Works Become Aware, Order, Install, Enjoy, Learn © 2015 RPOST Confidential
Step 1: Aware, Announce “Security Extension” “In response to requests for more security and compliance tools, today we announce our RMail® -- your all-in-one email extension for security and compliance.” Adds a ‘Send Registered’ button next to the ‘Send’ button in user interface RMail® empowers end users with one extra click to: Track and Prove Certified Delivery Encrypt for Privacy E-sign Documents Send Extra Large Files by Email © 2015 RPOST Confidential
Step 2. Order as Outlook Add-on Most popular plan © 2015 RPOST Confidential
Step 3. Install Link, Automatic Welcome email sent to customer. Includes link to RMail for Outlook install page with installation link & training videos. © 2015 RPOST Confidential
Step 4. Enjoy. Click “Send Registered” Button User starts to use. If they reach plan limits, they can upgrade instantly. © 2015 RPOST Confidential
How RMail Works - Overview Select “Send Registered” indicating important message. Choose options. Track, prove, encrypt, certify, e-sign, transfer large files, etc. Message is delivered according to options with certified tracking and proof of compliance returned. © 2015 RPOST Confidential
Step 5. Learn, System Sends Training Videos You only need to educate users on RMail availability and encourage a first use (either by trial or paid plan). 1. After they are authorized, 2. System automatically educates with videos 3. Maximizes use, automatically, 4. Maximizes upgrades, increases revenue, without sales effort! © 2015 RPOST Confidential
Step 6: Automated Upsell, Sample Retail Pricing Monthly Units Per user/Month Free Plans: 25 (for first 30 days) 0 Paid Plans: - Personal 25 $7 - Office 365 Bundle 50 $7 - Business 100 $10 - Professional 300 $15 Discounts by # users per customer
Why is this Valuable to End Users? RMail Empowers Users Creates Visibility: desire to track opening, delivery Empowers: irrefutable proof of who said what when Secures: encryption to protect against thieves and prove compliance with privacy rules Boosts Productivity: e-sign, large file transfer inside © 2015 RPOST Confidential
Market Desires Simple to Use, Yet Secure Desire for RMail key attributes… Simple enough for individuals Secure enough for largest companies Universal – no recipient requirements No storage in transit by third parties All-in-One Integrated Offerings © 2015 RPOST Confidential
Where to Focus? RMail is HOT in… Regulated Industries & Certain Functions Insurance Consumer finance Real estate Legal Health care Any “broker” or “service provider” … Or, by business function (Human Resources, Sales) © 2015 RPOST Confidential
Overcoming Common Objections We already have X. Response: Well, with RMail, you get X plus Y and Z for less than the cost of X alone! And, it is a better, simpler user experience for sender and recipient How is RMail better than X? Response: RMail is the simplest user experience for sender and recipient, trusted and used on a world-wide scale for more than 10 years; AND RMail is a “One-Stop-Shop” with each feature having been rated among the best world-wide. PLUS, it runs within Outlook and is low cost! © 2015 RPOST Confidential
Simplify with “all-in-one” solution Reduce cost for organization Adapt to meet trends Simplify with “all-in-one” solution Reduce cost for organization Boost security, compliance, and productivity Deploy proven technology © 2015 RPOST Confidential
Andy Taylor Partner Program, RPost ataylor@rpost.com © 2015 RPOST Confidential