You can make it, you can sell it, but can you “make it” selling it?

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Presentation transcript:

You can make it, you can sell it, but can you “make it” selling it? Gary Frank Associate Director Center for Dairy Profitability University of Wisconsin - Madison

Introduction Who or what is your intended market? What products does this market want? What prices are these customers willing to pay? At the above prices, what quantities of these products are your customers willing to buy?

Excel spreadsheet “On Farm MilkP.xls” (On Farm Milk Processing)

Download and open program

“Sales” tab Number of Retail Sites Average Days per Year Each Retail Site is Open Average Hours per Day Each Retail Site is Open Retail Sales per Hour

Labor and Management

“Production Process” tab

Production Process cont. 1

Production Process cont. 2

“Capital Investment” tab

Results

Results cont. 1

Results cont. 2

Sensitive and Break-Even

Sensitive and Break-Even Cont.

Input Forms They are part of the Excel spreadsheet. They can be print from the spreadsheet.

Conclusions Every proposed business venture is unique. All business ventures require hard work and LUCK In business there are no guarantees.

Other Thoughts Contact a food technologist Contact the Health Department Contact a construction engineer Work with a financial advisor

More Other Thoughts Plan for pasteurized-milk Plan for wastewater disposal Plan, Plan, Analyze, Plan