CEMS Magazine - May 2010 Call for editorial contributions

1/ Reminder of editorial concept 2/ Advertising and editing policy 3/ Central theme for next issue

1/ Reminder of new editorial concept Remains formally branded as “the official magazine of the CEMS Alumni Association & Student Board” Now a genuinely community-wide publication, representing the views and perspective of CEMS academic members, corporate partners, current students and alumni Including student and alumni success stories CEMS institutional news and events updates Academic, corporate, networking and social activities per CEMS country One central, governing theme per issue (ex. November 2009 issue – “The Financial Crisis – Lessons & Opportunities” Distributed throughout the entire CEMS network

2/ Advertising and editing policy Advertising policy remains unchanged – CEMS corporate partners will continue to benefit from the traditional package (purchase of advertising space in Magazine and/or Student Book). Editorial contributions must not take the form of free advertising. Editing – the magazine editorial committee retains the right to accept, refuse and edit the articles received Composition of editorial committee Robert Hackl – President, CEMS Alumni Association President Julie Ranty – member of CEMS Student Board and CEMS class of 2009-10 Agata Rundo – Secretary General, CEMS Alumni Executive Committee Kevin Titman – Communications Manager, CEMS Head Office

3/ Central theme for Nov 2010 issue “The New Age of Branding” A theme that speaks to all CEMS stakeholders How students brand themselves as global citizens How recent graduates branded themselves when entering the job market How alumni brand themselves in the professional world How CEMS member schools brand themselves within the business education sector Brand management by Corporate Partners (brand awareness, re-branding, local branding vs. global branding) Feel free to contact the editorial committee if you have further ideas of how you could contribute on the topic

Deadline for contributions: Friday 19th March agata.rundo@cemsmail.org