BEC World Plc. Presentation At SET Opportunity Day 9 September 2005

Advertising Expenditure Trends: 95 98 99 00 01 04 TV 44% 60% 63% 62% 56% RADIO 12% 9% 10% 8% NEWSPAPER 28% 19% 20% 21% 18% MAGAZINE 5% 6% 7% CINEMA - 1% 2% OUTDOOR 3% TRANSIT Source: CIA Media Innovation & NMR

Advertising Expenditure Trends: Source: Nielsen Media Research

TV Advertising Expenditure: High Growth Rate – Recovers Fast Source: Nielsen Media Research

Market Shares 2005: First 6 Months: Source: Nielsen Media Research

1H05 TV ADEX: Unit: Baht Million Month 2004 2005 MoM YoY Share YoY Growth Jan 3,412 3,540 -7.2% 3.8% Ch.3 5,491 4,971 20.3% -9.5% Feb 3,695 3,670 3.7% -0.7% Ch.5 3,967 3,975 16.2% 0.2% Mar 4,275 4,537 23.6% 6.1% Ch.7 6,878 6,970 28.4% 1.3% Apr 3,958 4,334 -4.5% 9.5% Ch.9 3,127 3,493 14.2% 11.7% May 4,170 4,395 1.4% 5.4% Ch.11 455 572 2.3% 25.7% Jun 3,895 4,054 -7.8% 4.1% iTV 3,487 4,549 18.5% 30.5% 23,405 24,530 100.0% 4.8% Source: Nielsen Media Research

1H05 TV ADEX: Source: Nielsen Media Research

1H05 TV ADEX: 1 H 05 04 Rank PRODUCT SECTION TOTAL ADEX % Amt. COMMUNICATIONS , 993 883 8 . 2 255 074 10 - 261 191 11 6 NON ALCHOHOLIC BEVER.. 928 077 7 9 915 182 12 895 3 SKIN CARE PREPARATION 647 730 816 478 168 748 4 LEISURE 413 737 5 281 387 132 350 CD/VDO & MUSIC PRO… 407 964 397 774 190 TOILETRIES 391 166 151 001 240 165 20 GOVERNMENT & COMMU… 358 866 914 713 444 153 48 HAIR PREPARATION 070 043 223 066 023 FOODSTUFFS 945 935 675 58 270 MEDIA & MARKETING 863 960 854 992 968 MOTOR VEHICLES 760 742 354 17 778 ALCOHOLIC BEVERAGES 640 263 95 377 14 13 DAIRY PRODUCT 681 572 666 134 15 438 BUILDING & MACHINERY 606 867 530 258 76 609 NON AUDIO/VISUAL 600 044 496 472 103 Change Source: Nielsen Media Research

Advertising Expenditure Trends: Source: Nielsen Media Research

Advertising Expenditure Trends: Source: Nielsen Media Research

Audience Share 1999-2004: Source: Nielsen Media Research

Share of Audience: Source: Nielsen Media Research

Industry Reform: We shall see NBC and Broadcasting Bill shortly. The reform is about to begin. The reform is “blessing in disguised” for BEC as the industry will be more transparent and orderly. Long awaited new investment opportunities in domestic market will be opened for BEC.

1H05 Highlights: 2005 +/- YoY Ad.Revenue 2,379 -17% Concerts & Shows Baht:Million 2005 +/- YoY Ad.Revenue 2,379 -17% Concerts & Shows 670 +234% Oth. Sales Revenue 117 +67% Total Sales Revenue 3,166 +1% Net Profit 382 -61%

Our Revenue History: Baht :Million

No New Rates at October 1st 2005: BEC will not raise its primetime ad-rate up this October as our loading is not as tight as we used to be. However, there were many increases during the year on non-primetime slots. BEC used to adjust its rate-card up every October in line with the 2nd wave of high season. The increases are intended primary to cope with the growing demands, whereas our efficiency is also an additional attribute.

High Operating Leverage: As our operating costs and expenses are mostly fixed in nature, thus BEC World has high operating leverage. Our profitability will improve greater than the growth rate of our revenue growth. Revenue and Profit Growth (1Q99 is BASE)

BEC’s Dividend History: Baht per share BEC World intends to grow its dividend as well as to retain high payout ratio.