Marketing plan Present By: Yoyo Group

Pet Product Market Share in Taiwan In Taiwan’s pet industry make NT$300-400 billion per year and the market shares are 39% of dry food, 8% of wet food, 15% of treat, 7% of supplement and 31% of other that include the grooming product, the accessories and ect…

Sale’s Amount For Yoyo Group For our sale’s amount is US$4000, 000 per year that include the 73% of Yoyo Chic Product Department and 27% of YoyoDogs Pet Resort Sale’s amount for Yoyo Chic Pet Group

we are still looking for good quality and high-end dry food for pet Our Product Share Percentage We sales 79% of Pet food ( include wet food, frozen fresh food, treat, frozen dry food ,Yak Mama Dog Chew, and supplement) other 21% is the toy and others we are still looking for good quality and high-end dry food for pet

Why Your Company Should Choose Us Have best experience to deal and sale the high-end product Complete network system of warehouse and delivery Strong Sales and Marketing Team We are trying our best.

Forecasting First Year : Strengthen the Visibility Use a lot of advertisement increasing the impression To educate our customers about the strengths of the brand Participating at least 4 local pet shows, let customers try to eat the products ( ex: Pet show in Shanghai, Taipei, Taichung and Kaohsiung ) At least 200 retails and 50 on line shops start selling the products

Forecasting Second Year : Improve the sale amount Increase the number of cooperation retails to 400 Participating at least 4 local pet shows to increase exposure Using word of mouth marketing strategy to advertise the products Promotion combine with our popular products Get feedbacks from our customers and adjusting our strategy.

Forecasting Three Year : Stable Growth Increase the number of cooperation retails to 500 Increase the number of royal customers and maintain good relationship and service Participating at least 4 local pet shows

Forecasting

Forecasting

THANK YOU YoyoGroup