Internal collaboration 10 November 2017 Internal collaboration Digital communications Matt Terrington, Head of Digital

Introduction Head of Digital, in the Communications and Public Affairs Division Responsible for: Strategic planning, management and improvement of digital communications tools Digital brand management and user experience standards Fostering a collaborative and supportive digital communications community

Introduction Head of Digital, in the Communications and Public Affairs Division Responsible for: Strategic planning, management and improvement of digital communications tools Digital brand management and user experience standards Fostering a collaborative and supportive digital communications community Background: Higher education Culture Software Design Manufacturing

Digital scope

Digital scope Build and maintain digital communications tools to enable staff, students, academics, alumni and the public, to share the wonder and excellence of Imperial College London

Digital scope Build and maintain digital communications tools to enable staff, students, academics, alumni and the public, to share the wonder and excellence of Imperial College London We use our best practice knowledge to provide professional support, consistent processes and appropriate technology for digital publication and user experience design

Digital-Web team Co-located team from two divisions:

Digital-Web team Co-located team from two divisions: CPA Communications and Public Affairs CPA

Digital-Web team Co-located team from two divisions: Communications and Public Affairs Information and Communications Technologies CPA ICT

Digital-Web team Co-located team from two divisions: Communications and Public Affairs Information and Communications Technologies Multi-skilled Digital design Content design User support Software development Product management CPA ICT Head of Digital Product Owner Web Training and Support Manager Senior Digital Designer / Developer Frontend Developer Content Designer Performance Analyst Digital Assistant Web Development Team Lead Functional Analyst Web Developer Software Engineer

College Faculty of Medicine Faculty of Engineering Imperial College Business School Natural Sciences Central services

Network Faculty Web Officers / Site Owners Digital Partners Faculty of Medicine Faculty of Engineering Imperial College Business School Natural Sciences Central services Faculty Web Officers / Site Owners Digital Partners Super users Connectors

Community Editors Faculty Web Officers / Site Owners Digital Partners 7+ 370+ 250+ 260+ 400+ Editors Faculty of Medicine Faculty of Engineering Imperial College Business School Natural Sciences Central services Faculty Web Officers / Site Owners Digital Partners Super users Connectors

Projects

Projects 8-12 people max Responsible and empowered

Projects 8-12 people max Responsible and empowered Clear stages Brief Content design Prototype User testing Visual design Build Publish Measure

Projects 8-12 people max Responsible and empowered Clear stages Aims not specifications Brief Content design Prototype User testing Visual design Build Publish Measure

Projects 8-12 people max Responsible and empowered Clear stages Aims not specifications User testing and analytics Brief Content design Prototype User testing Visual design Build Publish Measure

Projects 8-12 people max Responsible and empowered Clear stages Aims not specifications User testing and analytics Stakeholders Consulted and informed Brief Content design Prototype User testing Visual design Build Publish Measure

Principles

Principles Offer help Do what’s necessary, and a bit more

Principles Offer help Do what’s necessary, and a bit more Empathy Try to understand the pressures other teams are under

Principles Offer help Do what’s necessary, and a bit more Empathy Try to understand the pressures other teams are under Sharing objectives Take on goals from outside the team

Principles Offer help Do what’s necessary, and a bit more Empathy Try to understand the pressures other teams are under Sharing objectives Take on goals from outside the team Be honest Say what we can, and can’t do Offer alternatives

Principles Offer help Do what’s necessary, and a bit more Empathy Try to understand the pressures other teams are under Sharing objectives Take on goals from outside the team Be honest Say what we can, and can’t do Offer alternatives Prove capability Deliver quality Deliver what we say we will

Principles Offer help Do what’s necessary, and a bit more Empathy Try to understand the pressures other teams are under Sharing objectives Take on goals from outside the team Be honest Say what we can, and can’t do Offer alternatives Prove capability Deliver quality Deliver what we say we will Build trust Work in ways people expect

Thank you very much