How to care for my parent Product and Service Innovation Prof. Sung Joo Bae ideation How to care for my parent who lives alone Jiyeon, K.K., Mateo, Seoyoung (Group 7)

Background Statistics Interview Korea’s demographic structure moving toward aging society Increase of the number of solitary senior citizens Having responsibility to care for their parents Lack of time Distance limit 0~14 15~64 65~ <Population projection by ages> S (47), city worker Living with husband and 2 children “ As my mom lives alone in the countryside and she’s getting older and older. So many tasks should be considered. For example, I should get her to have regular checkups and sometimes bring her to a large hospital in big cities like Seoul. Of course, I know I should be responsible for all of those, but sometimes it is really hard to make a time for her. Also, I have some concerns that she could be in trouble or get accidents suddenly, or maybe even a minor mishap could occur. “ <Household distribution of Seniors(65~)> Living alone general 1st generation 2nd generation 3rd generation 4th~ generation Live alone unrelated

I’m responsible for taking care of my parent! Developing problems Problems Urgent occasions (heart attack, diabetic coma, stroke..) Lack of big hospitals in countryside Periodic health examination Mishaps, accidents (hurt from a fall, car accidents..) Solution for sons and daughters! I’m responsible for taking care of my parent!