Branson/Lakes Area CVB Informational Meeting July 15, 2014 Ross Summers, President & CEO Leah Chandler, Chief Marketing Officer Lynn Berry, Director of Communications Mike Pitman, Sight & Sound, DMC Chair

There is a difference between the Convention and Visitors Bureau (CVB) Chamber of Commerce and the Convention and Visitors Bureau (CVB)

Branson/Lakes Area Chamber of Commerce Community Development: Economic Development Government & Legislative Affairs Business-to-Business Events Communications and Business Promotions Leadership Academy Volunteer Programs Educational and Training Seminars and more… Branson CVB Informational Meeting| July 15, 2014

Branson/Lakes Area CVB Tourism Marketing: Advertising Brand management Tourism research Website development Publications and collateral Media relations and publicity Leisure group sales Meeting & convention sales Sports development & marketing Special events and festivals Branson CVB Informational Meeting| July 15, 2014

Benefits of Chamber Membership

Chamber Membership Benefits NETWORKING… Morning, Noon and Night First Friday Coffee 7:00 a.m. to 8:00 a.m. the first Friday of the month.   Branson Business Connection (BBC) 11:30 a.m. to 1:00 p.m. on the last Friday of each month Business After Hours (BAH) 5:00 p.m. to 7:00 p.m., typically, held the third Thursday of each month. New Business Showcase Family Fun Night Sponsored Lunch and Learn Branson CVB Informational Meeting| July 15, 2014

Chamber Membership Benefits YEARLY EVENTS… Our Members and Our Community in the Spotlight Annual Meeting and Awards Ceremony "The Black Tie Celebration" Champions of Healthcare Branson Area Business Expo Branson Business Breakfast Small Business of the Year, Charity of the Year and Ozark Mountain Hospitality Awards Dinner National Travel and Tourism Week Community Caring Day Branson Area Festival of Lights (BAFOL) Adoration Parade Branson CVB Informational Meeting| July 15, 2014

Chamber Membership Benefits ADVERTISING OPPORTUNITIES… Members Only In the BLACC/CVB Welcome Center: Backlit Display Advertising Image Island Advertising (Rotating lit display) Printed Materials: Community Guide Chamber Yearbook Champions of Healthcare Magazine Relocation Packets Specialty Advertising Member Service Announcement (MSA) Branson CVB Informational Meeting| July 15, 2014

Chamber Membership Benefits INFORMATION… About the Community, the Chamber and YOU BransonChamber.com Community Calendar Jobs Board Flash Facts Welcome Center Hospitality Training Membership 101 Membership Database Complaint Processing Branson CVB Informational Meeting| July 15, 2014

Chamber Membership Benefits PARTICIPATION… Take It One Step Further Committees & Councils Legislative Affairs Leadership Academy Chamber Ambassadors Branson’s Young Professionals – Coming in January 2015 Branson CVB Informational Meeting| July 15, 2014

CVB Committee Structure

Previous Structure District Marketing Council Destination Sales and Marketing Committee Meeting & Convention Subcommittee Tour & Travel Subcommittee Reunion Market Subcommittee Student Market Subcommittee Sports Subcommittee Travel Agent Subcommittee Wedding Subcommittee Leisure Initatives Subcommittee Military Market Subcommittee RV/Boat Show Committee AD/Research Committee Vacation Guide Committee Internet Committee RV/Campground Committee Golf Council Public Relations Committee Veterans Marketing Committee Veterans Task Force Branson CVB Informational Meeting| July 15, 2014

District Marketing Council Current Structure District Marketing Council Destination Sales and Marketing Committee Meeting & Convention Subcommittee Tour & Travel/Travel Agent Subcommittee Reunion & Wedding Subcommittee Student Market Subcommittee Sports Subcommittee Ad/Research Committee Vacation Guide Committee Outdoor Recreation Committee Public Relations Committee Veterans Marketing Committee Branson CVB Informational Meeting| July 15, 2014

Committee Structure Major Group Sales Markets of Focus Previous Sub-Committees (7) Student Market Travel Agent Market Reunion Market Motorcoach Market Meetings & Conventions Market Sports Events Market Leisure Initiatives Market Current Sub-Committees (5) Student Market Groups and Travel Agents Market Reunions & Weddings Market Meetings & Conventions Market Sports Events Market Branson CVB Informational Meeting| July 15, 2014

Committee Composition Each Committee is Comprised of: Previous 1 CVB Staff Person 1 Chairperson (peer-elected volunteer) Local Business Volunteers Current 1 CVB Staff Person 1 Chairperson (appointed by the chair of DMC) Up to 15 local business volunteers (appointed by the committee’s chairperson) Branson CVB Informational Meeting| July 15, 2014

CVB Responsibilities It is the responsibility of the Assigned CVB Staff Person to: Previous Manage and oversee the budget for that market w/final approval coming from the CMO Represent all Branson businesses equitably while still addressing the market needs Current Oversee the budget for that market w/final approval coming from the CMO Ensure the meetings are within standards outlined in the policies and procedures Represent all Branson businesses equitably while still addressing the market needs Branson CVB Informational Meeting| July 15, 2014

Committee Members Eligibility and Participation DSMC Member Eligibility Previous Must be employed in the TCED or within Stone and Taney Counties There is no limit to the number of committees a business may join To maintain member status, your business must not miss more than six meetings Current Must be employed in the TCED or within Stone and Taney Counties Appointees may serve on only one committee at a time If a member misses two consecutive meetings, they are automatically dropped from the committee. Branson CVB Informational Meeting| July 15, 2014

Committee Members Eligibility and Participation Previous Participation is open to all interested in volunteering Each member is allowed one vote All committee members receive meeting announcements, minutes and other communications from the director or sales manager assigned to the committee Current Committees are open to the public Time is allotted at the beginning and end of each meeting for public comment. Non-Committee members are to withdraw from comments throughout the meeting as well as abstain from votes and motions Minutes are taken at each quarterly meeting. Once approved they are placed on the CVB Web portal, iConnect, at ExploreBranson.com/portal Branson CVB Informational Meeting| July 15, 2014

Requests for Proposal (RFP’s)

Previous RFP Form Branson CVB Informational Meeting| July 15, 2014

Current RFP Form Branson CVB Informational Meeting| July 15, 2014

ExploreBranson.com/portal Thank you for coming!