Cost-Cutting Programme Erstaunliche Autos Tompkins & Kosters inc.

Table of Contents SWOT Analysis Cost-Cutting Recommendations Sales-Increasing Recommendations Expectations Q&A Session

SWOT Strenghts: -Experienced car manufacturer -Established brand name Weaknesses: -High production costs Tompkins & Kosters

SWOT Opportunities: Threats: -Fast growing market in China Sales growth of 32% -Many countries offering cheap labour Threats: -Fierce international competition Tompkins & Kosters

Cost-Cutting Recommendations Close Belgium factory: Offer Belgium quality managers jobs in Indian factory Employment programme for Belgium factory workers Tompkins & Kosters

Productivity Chart Tompkins & Kosters

Cost-Cutting Recommendations Introduce 5-day workweek: Increase of productivity Decrease of production costs To Tompkins & Kosters

Cost-Cutting Recommendations Select Indian Suppliers: Lower costs Quality agreements in contract Quality checks Transport by ship Tompkins & Kosters

Cost-Cutting Recommendations Establish factory in India for Chinese Market Near China Low labour costs Sent quality managers Tompkins & Kosters

Factory Location Tompkins & Kosters

Sales Increasing Recommendations Engineer fuel-efficient cars: Discounts in European countries Sales will increase Boosts reputation and brand name Tompkins & Kosters

Sales increasing Recommendations Luxury cars for Chinese market: Produced in India Rolls-Royce sales growth: 53% Bentley sales growth: 43% Tompkins & Kosters

Car Sales China Tompkins & Kosters

Sales-Increasing Recommendations Covert Advertising: Sponsor films by giving cars Examples: James Bond, Mission Impossible Tompkins & Kosters

Expectations Tompkins & Kosters Tompkins & Kosters

Q&A Close Belgium Factory Engineer fuel-efficient cars Open Indian factory Enter Chinese market Select Indian suppliers Covert Advertising