Training Behaviours Towards Energy Efficiency: Play it! Eduardo Cembrano – CIRCE Foundation Smart City Expo World Congress 15th November 2017 Barcelona, Spain

CIRCE Foundation. R&D&i in Energy +21 M€ 50% +850 +250 RESEARCH TRANSFER AND SERVICES RESEARCH +21 M€ Economic return in eu projects +850 Scientific articles published +250 Active clients 50% Volume of private invoicing TRAINING Technology update to companies Specialization courses

CIRCE Foundation. GRIDS AND SUBSTATIONS SUSTAINABILITY AND ENERGY USE Electric substations Grid studies and Smart Grids ICT integration Energy efficiency Urban sustainability Capacitation and certification SYSTEMS INTEGRATION IN GRID ENVIRONMENTAL ENERGY TECHNOLOGIES Electronic systems Wind energy Process integration Fuels and combustion technologies

Training Behaviours Towards Energy Efficiency: Play it! Strategic Energy Technology Plan Horizon 2020 This project has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement No 649770 The European Strategic Energy Technology Plan (SET-Plan) aims to accelerate the development and deployment of low-carbon technologies. It seeks to improve new technologies and bring down costs by coordinating national research efforts and helping to finance projects. The SET-Plan promotes research and innovation efforts across Europe by supporting the most impactful technologies in the EU's transformation to a low-carbon energy system. It promotes cooperation amongst EU countries, companies, research institutions, and the EU itself. The SET-Plan comprises the SET-Plan Steering Group, the European Technology and Innovation Platforms, the European Energy Research Alliance, and the SET-Plan Information System (SETIS). In this line, one of the main challenges the EU is facing is the lack of a general perception on the urgent improvements needed on energy efficiency, which leads to the feeling that there is no “energy savings culture” in Europe. This problem is even more critical in public buildings, since their users are not directly involved in the payment of the energy bills. Neither they do not have any feedback about the consequences of their behavior in the energy consumption nor they have an economic motivation to change it. Moreover, practically all the citizens use the public building facilities, which could even enlarge the related number of final users. The real challenge consists in overcoming non-technical barriers as well as taking advantage of existing solutions, integrating them properly. Training Behaviours Towards Energy Efficiency: Play it!

linked by ICT to real time data collected OBJECTIVES TRIBE project aims to contribute to A CITIZENS’ BEHAVIOUR CHANGE towards energy efficiency in public buildings through their engagement in the experience OF PLAYING A SOCIAL GAME linked by ICT to real time data collected FROM 5 PILOT BUILDINGS hosting around 1.300 regular users (employees, tenants…) and almost 12.000 eventual users (visitors).

ICTs INNOVATION Simulation Energy Efficiency User behaviour TRIBE will complement the existing energy management systems in a cost-efficient deployment of state of the art ICT technologies developing a methodology for its replication in public buildings at EU level. Combination of the different users profiles and actions that they can assume in buildings, with the real data coming from the monitoring system based on a previous ICT deployment.TRIBE will develop an energy simulation engine based on existing modelling and simulation tools, in which the effects of people behaviour will be taken into account. To model and simulate the effects that the set of energy efficiency actions generate on the building and on the users’ individual and group behaviour. TRIBE will elaborate a list of 250 energy efficiency measures applicable to public buildings, which will be studied and simulated in the videogame Measures targeting behaviour have been proven to have potential for energy savings. TRIBE will study the relationships between the various factors that influence consumer behaviour and consumption practices, in order to influence positively in the energy user. ICTs Energy Efficiency User behaviour

INNOVATION

EXPECTED OUTCOMES 1 Systemic energy consumption and production and emissions reduction between 15% and 30% 2 Accelerate wide deployment of innovative ICT solutions for energy efficiency 3 Greater consumer understanding and engagement in energy efficiency

TRIBE PACK for public authorities TANGIBLE OUTCOMES TRIBE will achieve the expected outcomes by means of two key instruments. These tangible outcomes will be exploited during the project lifetime and afterwards. Energy Efficiency VIDEOGAME TRIBE PACK for public authorities

TOOLS TO ACHIEVE THE GOALS (I) VIDEOGAME An attractive game able to engage public buildings users (regular and eventual), in a global behavioural change towards energy efficiency. The mission of the players will be to achieve low energy consumptions by applying energy efficiency measures in public buildings. The game will be fed by the: Analysis of users behaviours Real data obtained from the pilots

TOOLS TO ACHIEVE THE GOALS (II) TRIBE PACK FOR PUBLIC AUTHORITIES For public buildings owners and operators allowing them to: Implement the project solutions at their buildings, addressing their particular challenges Increase their expertise and improve their behaviours, having proven information about the cost-effectiveness of the energy efficiency measures, as well as funding schemes adapted to their necessities 1. Energy audit and diagnosis 2. Virtual Pilot design 3. ICT deployment plan 4. Funding scheme User engagement campaign 5.

THE PILOTS TRIBE will use 5 real public buildings with different uses and typologies, to feed the game with real data of energy performances and users behaviours

4 2 1 3 5 University Ozyegin Social Living Houses Emmeline de Pankhurst Zaragoza SPAIN Istanbul TURKEY Offices CIRCE Headquarters Offices Zaragoza Vivienda Headquarters School Azucarera Highschool Zaragoza SPAIN Zaragoza SPAIN Zaragoza SPAIN

THE PARTNERS Acciona Infraestructuras www.acciona-infrastructure.com University of Graz www.uni-graz.at/en7 Zaragoza Vivienda S.L.U www.zaragozavivienda.es The Interactive Institute www.tii.es CIRCE Foundation www.fcirce.es BIO Intelligence Service www.biois.com Özyeğin University www.ozyegin.edu.tr

POTENTIAL OF REPLICATION There are about 1.300 regular users directly participating in TRIBE through the pilots Additionally, 12.000 eventual users of public buildings are involved in TRIBE’s pilots

POTENTIAL OF REPLICATION This constitutes a perfect seedbed for TRIBE impacts to start growing, serving for the design and validation of the TRIBE final results before its deployment in the EU market. 12.000 eventual users of the pilots Indirectly involved EU public buildings eventual users 1.300 habitual users of the pilots directly involved EU public buildings habitual users 4 public building owners with 5 pilots participate in TRIBE European Union Public authorities TRIBE pack for public authotities TRIBE Game

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THANK YOU VERY MUCH FOR YOUR ATTENTION! www.tribe-h2020.eu