CERN communications strategy Putting it in practice

Slides:

Advertisements

Similar presentations

Implementation of CSR strategies in business operations Birgit Errath, Senior Advisor, IBLF

Advertisements

Particle Physics Manager Objectives Educational game communicating particle physics and science ideas Suitable for 12-16yrs (KS3/4)

Outreach and Engagement

Communicating the FCC study James Gillies, Head of Communication, CERN FCC week 2015, 25 March 2015.

IN ITALY 3 SHOWS 4 EXHIBITIONS 3 CONFERENCES Press releases News media coverage Social media.

Accelerating Science and Innovation. Science for Peace CERN was founded in 1954 as a Science for Peace Initiative by 12 European States Member States:

The role of Big Laboratories Accelerating Science and Innovation Accelerating Science and Innovation R.-D. Heuer, CERN Nobel Symposium, 16 May 2013.

International collaboration in high energy physics experiments  All large high energy physics experiments today are strongly international.  A necessary.

A Communication Strategy for the FCC study James Gillies, Head of Communications, CERN EuroCirCol kick-off meeting, 2 June 2015.

Science and Technology Facilities Council UK coverage of Higgs announcement 4 July 2012.

Data Infrastructures Opportunities for the European Scientific Information Space Carlos Morais Pires European Commission Paris, 5 March 2012 "The views.

EuCARD-2 is co-funded by the partners and the European Commission under Capacities 7th Framework Programme, Grant Agreement EuCARD-2 Communication.

C.SuttonEPOG 11/10/20021 Outreach funding in the UK Funding for Outreach in Particle Physics is primarily through the Particle Physics and Astronomy Research.

Latin America: 8 Countries 22 Universities Argentina Brasil Chile Colombia Cuba Mexico Peru Venezuela Europe 5 Countries.

CERN Enrico CHIAVERI Head, Human Resources Department 22 June 2009.

The LHC: Citius, Altius, Fortius… James Gillies, Head, communication group, CERN 27 November 2006 The Higgs Boson communication of a discovery Dr James.

Purpose: Demonstrate benefits of x-border collaboration in science Launch update to European strategy for particle physics Target Audience: European S&T.

Report to RECFA, November 20 th 2014 Hans Peter Beck: IPPOG Co-chair, Bern University Marjorie Bardeen: IPPOG Co-chair, Fermilab.

Science and Society - the example of the LHC Mike Green Royal Holloway University of London.

A Communication Strategy for the FCC study James Gillies, Head of Communication, CERN FCC week 2015, 25 March 2015.

Events 7 th IPPOG Meeting DESY/Zeuthen Steve Goldfarb, Thoman Naumann, Kate Shaw, Stafan Sint, Hans Peter Beck, Gabriel Stoicea, Beatrice Bressan.

European & global networks for high-energy physics communications and outreach Arnaud Marsollier (CERN / IN2P3)

Strong Educaton at the Annual Meeting: Symposia and more Section Q.

Les Les Robertson LCG Project Leader High Energy Physics using a worldwide computing grid Torino December 2005.

European Organization for Nuclear Research. Topics Founding Organization The accelerator Experiments Practical applications Video?

James Gillies, EPPCN, April 2013 News from CERN National media visits started MoU ready for signature (almost) Upcoming press releases Brussels event.

IPPOG-EPPCN-Meeting, , CERN International Masterclasses Uta Bilow.

Communicating particle physics European Strategy WG5 James Gillies, Head of Communications, CERN, 20 July 2012.

Innovation & Entrepreneurship Alberto Di Meglio CERN openlab Head CERN – 26/11/2015 The Globe of Science and Innovation.

WelcomeWelcome CSEM – CERN Day 23 rd May 2013 CSEM – CERN Day 23 rd May 2013 to Accelerating Science and Innovation to Accelerating Science and Innovation.

CERN October 2010CERN-Korea Committee1 CERN Teacher Programmes Inspiring the next generation of scientists Mick Storr Head CERN Teacher Programmes and.

Promoting the Large Hadron Collider. Guardian leader – 27 March In praise of... Cern Buried deep in granite under the border between France and Switzerland,

Stakeholder Relations at Large-Scale Infrastructures The CERN Model Rolf Heuer 7 th Canadian Science Policy Conference, Ottawa, 26 November 2015.

Crucible Public Engagement and Research. Crucible Public Engagement What is public engagement?

The Mission of CERN  Push back  Push back the frontiers of knowledge E.g. the secrets of the Big Bang …what was the matter like within the first moments.

The CERN Communication Group James Gillies CERN, 18 September 2008.

Robin Clegg EPPOG 7Apr06 PPARC AND PUBLIC ENGAGEMENT WITH PARTICLE PHYSICS Robin Clegg Science and Society programme PPARC Swindon Office.

RISE Proposal. Acronym: JEPIF: Japan-Europe Physics at Intensity Frontier ??? Merge WP 1 & 3 ? – Sell as cross-fertilization and networking of flavour.

James Gillies, EPPCN, Paris 12 April 2012 News from CERN.

The CERN Communication Group The CERN Communication Group Bernard Pellequer CERN, 08 February 2006.

CERN August 2013CERN Teacher Programmes1 Designing Effective Outreach Programmes for Teachers at CERN Inspiring the next generation of scientists and engineers.

5-minutes tour of CERN (based on official CERN slides) 5-minutes tour of CERN (based on official CERN slides) Christian Joram / CERN EIROfrum Topical Workshop.

EPPCN – Origin… July 2006 – European Strategy : “Council will establish a network of closely cooperating professional communication officers from each.

R. Ruchti DPF October 2006 Broader Impacts in Particle Physics A Responsibility and an Opportunity R. Ruchti National Science Foundation and University.

Communications Strategy 2012 – 2016

The 5 minutes tour of CERN The 5 minutes race of CERN

London RCE History Strengths of our region Regional Key issues

4 May CERN - EPPCN meeting – social media group

International Relations Sector and IR-ECO Group

University in Haryana No longer young in years we remain young in spirit, committed to pioneering research and preparing the next generation of talented.

The 5 minutes tour of CERN The 5 minutes race of CERN

Communications for Brussels meeting of CERN Council 2013

The CERN Communication Group James Gillies CERN, 19 January 2006

First beam impact report

CERN Teacher Programmes

Process of the 2nd update of the European Strategy for Particle Physics FCC week, 29 May 2017, Berlin Sijbrand de Jong, President of the CERN Council (slides.

EPPCN European Particle Physics Communication Network

Getting the message across!

CERN, the LHC and the Grid

Maximizing the value and the impact of health research in Europe

What is CERN? About CERN's Name from the Web

Particle Physics Theory

Sustainability Symposium

Perspective of an International Research Center

How does practice research fit into HEFCE’s future research policy?

Royal Society of Chemistry Food Group

RESEARCH FUNDING Organisational communication Science Communication

Seminar on the Evaluation of AUT STEM Programme

CERN: from fundamental sciences to daily applications

CMS Institutes: 202 Institutes in 46 countries

Presentation transcript:

CERN communications strategy 2017-2020 Putting it in practice Ana Godinho 04.05.2017 21st EPPCN Meeting CERN

http://communications.web.cern.ch/strategy

Six overarching key messages CERN is a world leader in particle physics. The discovery of the Higgs boson opens the door into new physics, on a journey of discovery that will extend for decades. To continue this journey of discovery we need new accelerators, detectors and computing capacity CERN brings benefits to society CERN is an open institution Peaceful collaboration and diversity are intrinsic to CERN 1. CERN is a world leader in particle physics. (Encompassing theoretical and experimental research, engineering and computin.g) 2. The discovery of the Higgs boson opens the door into new physics, on a journey of discovery that will extend for decades. 3. To continue this journey of discovery we need new accelerators, detectors and computing capacity. (To build them we need to push the technology.) 4. CERN brings benefits to society. (CERN contributes to the human endeavour of acquiring knowledge, it has a strong positive impact on training future scientists and engineers, on driving innovation, on transferring knowledge and technology to society and industry, and on engaging citizens in the achievements of fundamental research.) 5. CERN is an open institution. (CERN’s scientific results are available in open access and CERN is committed to open innovation. CERN is open to citizens, open to the arts, humanities and other expressions of culture.) 6. Peaceful collaboration and diversity are intrinsic to CERN. (People from different nationalities, cultures, backgrounds and with different expertise collaborate peacefully, on an equal footing.)

The impact brochure Impact http://cds.cern.ch/record/2256277/files/CERN-Brochure-2016-005-Eng.pdf

Press releases and updates Science – telling stories 2017 Global media coverage Number of press cuttings – CERN, LHC and related keywords Press releases and updates CMS Open Heart Surgery Tm Berners-Lee ACM A.M. Turing Award BASE / Antimatter LHCb 5 particles SESAME LHCb SM deviations SCOAP3 1 January – 30 April 2017

Outreach event 2017 Impact 25 m 40 m CERN: Accelerators, Detectors, Computing Science From CERN technologies to benefits for society Peaceful collaboration and diversity My neighbour CERN Dialogue, entertainment and fun http://cds.cern.ch/record/2256277/files/CERN-Brochure-2016-005-Eng.pdf

The journey of discovery #WhatsUpLHC

Sharing stories The journey of discovery FollowFriday – Italy, Portugal, France, Germany, UK, Finalnd, The Netherlands

CERN ”VIP” presentation Reaching policy-makers Welcome to Accelerating Science and Innovation CERN ”VIP” presentation