A Moving Target… Current State of Student Reporting & Analytics Villanova University Sarah Lodise Shadan Ahmadi-Naini Things are changing… more of appetite for analytics in our executive team and want to ensure the same story is being told with the data Admission implemented Slate and the rest of the admitting offices are following suit Perceptive pushes the data into Banner ERP will be changing and this will have impacts on Financial Aid as Finance and HR go to workday

Agenda Governance Operational Reporting and Report Example Analytics Tools and Dashboards BI Goals for 2018

Governance University Analytics Committee Monthly Meeting: representation from: IT, Enrollment Management, Provost, Finance, HR Project: Data Cookbook (iData) Glossary of terms Use of API (Cognos, etc.) Enrollment Management (EM) structure Admission, Registrar, Financial Aid, Retention, IMG Even as data sources get de-centralized, there is a need to be aware of where data is and how each area is using it

Operational Reporting Tools that get the job done Cognos (with Student ODS challenges) Access, Discoverer, Banner 8x reports (eek!), Slate Report Requests Most users cannot create reports on their own when multiple query items are needed Request process: Put in a ticket first, clarify by email/phone BI Analyst (Shadan) does the heavy lifting and works with EM to validate and modify

Report Example List of UG level students who are graduating in 201710, 201720, and 201730 term with following fields:  Academic Outcome Grad Term ACADEMIC_PERIOD_GRADUATION College COLLEGE Level STUDENT_LEVEL Status STATUS Catalog Year [Academic Study].[CATALOG_ACADEMIC_PERIOD] Name NAME ID ID Major 1 to Major 4 MAJOR, SECOND_MAJOR, THIRD_MAJOR, FOURTH_MAJOR Minor 1 to Minor 4 FIRST_MINOR, SECOND_MINOR, THIRD_MINOR, FOURTH_MINOR   Here is the problem:  Student graduated in 201720 term with FIN major and 201420 catalog year.   Student now is an MBA student - a GB level students with a new catalog year 201730.  The record is listed twice in the report . So level = UG from the “Academic Outcome” view does not work right.

Report Example Challenging ODS detailed report example Q_AcadOutcome [Student Detail].[Academic Study].[CATALOG_ACADEMIC_PERIOD]is not null Removed from 1st qry and added it as a filter

Report Example Challenging ODS detailed report example

Analytics Tool Evaluation Process Tool Features of Interest Trial with 3 tools for group of power users Survey tool to collect feedback Overlay cost and long-term plan to make a decision Tool Features of Interest Linking up various sources of data Ease of dashboard creation and visualizations available Access/Administration of tool Assigning to specific audiences vs. Public Sensitive Data

Dashboard Prototypes

Next Steps Goals for 2018 Publish MORE meaningful visual content for decision-makers Continue to migrate away from Discoverer and Access for all levels of reporting Further develop data policies and access (i.e. report request process efficiencies, document data definitions, get the right data in the right hands)

Thank you for attending! Questions / Contact Us Sarah Lodise sarah.lodise@villanova.edu Shadan Ahmadi-Naini shadan.ahmadi-naini@villanova.edu Thank you for attending!

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