Daimler AG

Company Overview 125 years old German company Leading producer of premium cars and the largest manufacturer of commercial vehicles with a global reach In India Mercedes-Benz India Private Limited, Pune Mercedes-Benz Research and Development India Private Limited, Bangalore

Company Overview Daimler entered the Indian market and set up Mercedes-Benz India Ltd in 1994. The company was later renamed DaimlerChrysler India Private Ltd after the merger of parent company Daimler with Chrysler. After DaimlerChrysler sold off most of its equity interests in Chrysler in 2007, it changed its name to Daimler AG. As a result, DaimlerChrysler India was renamed Mercedes-Benz India once again. DaimlerChrysler India is a 100% subsidiary of DaimlerChrysler group and one of the first auto joint ventures set up in India

Company Overview Daimler Brands

Management Team Dr. Dieter Zetsche – Chairman of Board of management and Head of Mercedes-Benz Cars Dr. Wolfgang Bernhard - Manufacturing and Procurement Mercedes-Benz Cars & Mercedes-Benz Vans Hans-Michael Huber - MD & CEO, DaimlerChrysler India

Business Overview - Global Mercedes Benz cars & vans, Daimler Trucks, Daimler buses Daimler financial services - provides customized financing solutions that promote the worldwide sale of vehicles from the Daimler Group

Business Overview - India The company has been the pioneer of the luxury car segment in India with its inception way back in 1995 Presently, Mercedes-Benz India’s engagement in India covers several domains: Local production of Mercedes-Benz cars Making available imported Mercedes-Benz cars Commercial Vehicle operations, Global sourcing of auto components Captive automotive technology research and development Mercedes-Benz Research and Development India Pvt. Ltd. (MBRDI), a 100% captive unit of Daimler AG, was established as a research institute with eight employees in 1996 and currently has a strength of 580 employees

Financials Revenue from Asia: 19,659 million Euros Total revenues: 97,761 million Euros Earning per share: 4.28 Euros Dividend per share: 1.85 Euros

Competitors Audi BMW VOLVO Skoda Ashok Leyland Tata motors

Subsidiaries/Parent Company Based in Germany, Daimler AG with its business units Mercedes-Benz Cars, Daimler Trucks, Daimler Financial Services, Mercedes-Benz Vans and Daimler Buses, is a global leading producer of premium passenger cars and the largest manufacturer of heavy- and medium-duty trucks in the world. The company’s founders - Gottlieb Daimler and Carl Benz

HR Practices/CSR Initiatives Jatropha Biodiesel Project addresses the issues such as: Rural income and employment Indigenous and environment-friendly biodiesel Reclamation of wasteland In April 2002, the company introduced the first of its kind, a comprehensive one year 'Mechatronics Programme'. The program is aimed at developing local technical competence in India and the sub-continent The “Mercedes-Benz Mobile Kids” is a road safety program that teaches children the basics of road safety in a fun and entertaining manner.

Awards/Recognitions Mercedes-Benz reached the top 100 most trusted brands of India published by The Brand Trust Report and also won the Best Brand Award by Auto India Best Brand Awards 2011 March 2011 - Mercedes-Benz is voted Auto India’s prestigious ‘Best Brand Awards’ for its significant Brand Image

Recent News/Events (Trading Calls) July 2011 - Mercedes-Benz India has set-up the first ever Star Lounge at the high profile Delhi International Airport  Official launch of Daimler Financial Services India Pvt Ltd. Best Performance Period - January-May 2011: The company sold 3233 units posting a strong 60% growth compared to the same period in 2010 (January- May 2010: 2015 units)