PRACTICE COMPANY
In Theory Practice Company – a model of a company assignated for studying - offers imitation of all activities from a real company - all practical business activities: from purchase to goods transport and services money needed to be used - doesn’t exist VT
Information and documents needed in a company are made and exchanged using modern technology Teaching goal is: transfer practical commercial knowledge learn about business proces solve problems met in business make contacts with different companies
Practice Company, as in a real world, is divided into: MANAGEMENT ADMINISTRATION SALE & MARKETING PURCHASE ACCOUNTING & FINANCE
STARTING A BUSINESS OF A PRACTICE COMPANY BUSINESS IDEA
Analysing the Idea Technical- technological Financial Analysis of human resourcesl Technical- technological Marketable Legally – regulations, possible limitations
Where to get a business idea 1. hobby 2. talent 3. expert in business 4. finding business chances 5. inventiveness
Phases in the process of finding ideas: 1. define problem 2. think, collect information, make research– Incubation Phase 3. present the best solution – Illumination Phase
Methods of finding ideas Delfi method Brainstorming method Brainwriting method
Evaluating ideas Criterions: feasibility acceptability legality quality/ purpose intelligibility
SELECTING IDEAS CHOOSING THE NAME OF A PRACTICE COMPANY MAKING LOGO
Logo (trade mark) R = the name is protected
Contacts with a partner company Partner company- a company from real business world which helps with advices
Defining the company strategy Strategy– aim & course of activity important: define vision establish mission set goals choose strategy
Business goals, which are usually made by a company, are: Setting goals Goal- present wished result, i.e. future condition which we wish to get to Business goals, which are usually made by a company, are: - strategic - taktical - operative
Vizual company identity Basic building elements of company identity: Name Trade Mark Logo Internal colour Internal Letter
SETTING UP A PRACTICE COMPANY
Organizing work of a Practice Company
PRACTICE COMPANY EMPLOYMENT
Work organisation in departments PRACTICE COMPANY Work organisation in departments