How did they do THAT?

• red screen • reversed & mixed type • breathing room

• striking variety–media, content, shape, size • reversed & mixed type • dramatic horizontal screen for linkage

• not just a circle photo • transparent screen & type •light thick bar for linkage • circle in folio tab •info graphic at bottom

• repetition of circle theme element •rail of white for breathing room • modules separated by white space

• dropped cap for linkage • patterned screen • “pick-up” color

• COB to include another medium • mixed type

• layering of type • text wrap around blurbs/pulled quotes • rounded edges on box • Doric line

• dominant photo • linkage • stories designed in rectangles with varying sizes of head sizes • teaser box (with COB)

• eye dropper for color match •rail to separate module • three degrees of separation • photo in folio tab

•eyedropper • degrees of transparency • type as a graphic container

• degrees of transparency •photo illustrates framing & rule of thirds

• dominant art •text wrap

• gradient type • shades of black on blocks for layering • art repeated as block under the copy for anchorage

• dominant photo from unusual angle • COB • reversed type • kerning of type

• type set in layers • transparent copy of photo used as background •caption shaped to match curve in photo

• multi-modules • pencil or pen used to create curved line • reversed or layered type • folio tabs as headers (master pages)

• red screen extends over gutter for linkage • COB with text wrap • tool lines to separate right poems

• spot color screen • info graphic •different columns in articles for variety & reader aid

• matched spot color •TOC News briefs Heads reflect uniform style sized by story importance

• odd shaped photo & screen with text wraps • Tilted drop cap in head for similar effect to photo • Linkage

• Graphic symbol to be repeated in theme areas •Inexpensive but effective cover–contemporary

• repeated graphic, once in black, once in white •Extreme vertical crop adds drama • Title page contains appropriate information •Caption on facing page–added cost

• bracket instead of parentheses •major story & sidebar • module with variety of shape, size, content • linkage

• choice of title page background color may be affected by more than photo • words run together with shade or font change • extreme vertical cropping

• dropped shadow & mixed type • rectangular shaped copy & modules in variety of column widths

• pencil outlines separated from COB extend across the gutter •transparent dropped cap • pencil “scribbles” •slanted copy blocks • leading & kerning •rail & wide text wrap

• pencil head and graphic • text wraps at COB photos & connecting lines • outline type

• photo art with text wrap • type as graphic container •layered type

• type as a graphic container • centered folio tabs with graphic

• info graphic without bars or lines • layered type

• reversed pattern (from cloth, paper, screen saver), one transparent for repetition effect • breathing room between columns • rotated reversed type

• repetition effect through functional diamond-shaped graphics • repeated vertical line • pulled quote in reverse type

• collage made from the same photo • black screen background text box shape in mirror image of collage • type size and leading diminishes–probably because of line length

• scissors tool used to cut away some of the art used previously (repetition) • shear tool changed piece perspective/angle •black backgrounds & white type provide linkage & unity

• type on a path (pencil drawn) • Same sculpture photographed from different angles (large one transparent) •dropped shadows at smaller arts

• consistent format & types •selective focus in photo rather than transparent screen • minimal use of decorative type •dominant partial COB

• transparent screen behind dominant head •articles fit to rectangular boxes, different column styles, different alignments

• feathered transparent screen •rotated type • white type • linkage • compatible process colors–probably from the eyedropper

• duotones made with transparent screens • feathering at infographic • headline with outline

• Cobbed dominant photo with text wrap • copy blocks have different type styles & alignments • least compatible color photo placed farthest from dominant

• Dominant photo collection instead of one dominant & two modules •type set to emphasize meaning or for reader aid (caps) • rails add breathing room to oversized elements

Everything you just saw is so oVer. So–where will you look for the new hot? • scholastic press sites •CD covers, music sites, book stores • contemporary publications • latest TV program & movie graphics • latest ads, especially fashion & “high end” living