Digital newsbrand readers are globetrotters…

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Presentation transcript:

Digital newsbrand readers are globetrotters… 27% more likely to have visited a travel site in the last 7 days In fact...... Visited newsbrand(s) website(s) in the last 7 days via computer/mobile Travel websites visited in the last 7 days Booking.com British Airways EasyJet Ebookers.com eDreams Eurostar Expedia.co.uk Hotels.com Kayak Kelkoo KLM Lastminute.com Laterooms.com Lonely Planet Mail Online: Travel Mail Monarch Opodo P&O Ferries Premier Inn Ryanair Thomas Cook Thomson Trainline TravelSupermarket Tripadvisor Virgin Atlantic 39% of digital newsbrand readers have made travel/holiday plans using the internet in the last 6 months Source: TGI Clickstream Mobile 2016 Q4

They explore the internet for travel information more than the average person Visited travel website in the last 7 days Index vs UK population Visited newsbrand(s) website(s) in the last 7 days via computer/mobile Travel website accessed in last 7 days Source: TGI Clickstream Mobile 2016 Q4