What have you learned from your audience feedback? Evaluation Question 3 What have you learned from your audience feedback?
Pitch Feedback
Rough Draft Before After
Documentary style filter and images used from feedback. Mes en scene suits the genre, clear attempt at editing to the beat. Narrative wasn’t clear, but suggests to change the narrative to documentary style. Draft 1 Documentary style filter and images used from feedback.
Draft 2 Image from reshoot. More effects to included, remove repetitive shots, and wide shots of the band. Add closes ups of the writing. Image from reshoot. More images of the female, include more actions going backwards. Colour filter needs to be more consistent.
More special effects added. Video Final Draft Spread out the use of effects across the whole video. Included images of the whole band so it’s clear. Include more effects in general. More special effects added.
I think it fits the genre but, needs to included song titles, label and barcode. Use a font that suits the genre. Colours suit the genre. Digipak Mock Up Clear theme, included face to show star image. Make font more suitable for the genre. Use different images on back and inside.
Digipak & Advert Draft 1
Advert Draft 1 Both the colours and the font’s suit the genre, but the ‘Out Now’ is slightly unclear to read.
Advert Draft 2 There was a clear adaptation on the “Out Now” font as it was similar to the title at the top of the page. We changed it to a black so that it is more visible on the red jacket.
Final Product Feedback
Final Product Feedback