Wear BA Hat for more Empathy -Sanchari Mitra, CCBA®

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Presentation transcript:

Wear BA Hat for more Empathy -Sanchari Mitra, CCBA® STC Annual Conference Dec 2017

Ref: www.businessillustrator.com Thought to begin… The purpose of doing a task should be loud and clear - BABOK Ref: www.businessillustrator.com

Challenges Who is the user? What is the objective? Gap in documentation What to leave? What to include?

What does a Business Analyst do? Empathy Business Value Design Stakeholders Requirements The business analyst is responsible for eliciting the actual needs of stakeholders—which frequently involves investigating and clarifying their expressed desires—in order to determine underlying issues and causes. - BABOK v3 (IIBA)

What does a Technical Writer do? Business Value Content Design Stakeholders Content Scope/Requirements The value that technical communicators deliver is twofold: They make information more useable and accessible to those who need that information, and in doing so, they advance the goals of the companies or organizations that employ them. What all technical communicators have in common is a user-centered approach to providing the right information, in the right way, at the right time to make someone’s life easier and more productive. - STC.org Empathy

Stakeholder Persona - BA Technique Working Professional Student Entrepreneur “I want to connect with my team on a daily basis, communicate and receive updates, share documents” “I need to keep in touch with my friends on a daily basis, share pictures, videos, call using internet. I also need to send my location details, audio message” “I need to make audio and video calls, broadcast details to my clients, receive requirements through images, docs ” Assist the business analyst in analyzing stakeholders and their characteristics Defined as a fictional character or archetype that demonstrates the way a typical user interacts with a product Done through research for a group, surveys/questionnaire, interviews

Concept Modeling - BA Technique

The Business Analysis Core Concept Model™ The act of transformation in response to a need A problem, opportunity or constraint with potential value to a stakeholder (s) A specific way of satisfying one or more needs in a context A group or individual with a relationship to the change, the need, or the solution The circumstances that influence, are influenced by, and provide understanding of the change The worth, importance, or usefulness of something to a stakeholder within a context Source: BABOK V3

Thank You! Contact Information Sanchari.mitra@lntinfotech.com +91 9769162350