How To Survive And Keep Growing APS 2013 Ki Hoon Sung.

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Presentation transcript:

How To Survive And Keep Growing APS 2013 Ki Hoon Sung

Some Bad Signals Of Korean Book Market

How many books were sold?

How many new books were released?

How many copies of new books were printed?

How many copies were sold per a new book?

How much did publishers sell?

How many book stores are left?

How much did Koreans spend on books a month?

Their average monthly income $

Monthly spending on cultural activity $

How much did Koreans spend on books a month? $

3 out of 10 Korean adults never read even one book in a year

WHY?

Can e-book save us?

How to Survive And Keep growing

1. Do what I can do better than any other else

2. Be the first or Be smarter

3. Making Star writer or Contents

4. Asia First, Other later

25.7% are translated books (10224 of 39767) 90% of the Translated books are from 6 countries (9281 of 10224) 50% of Japanese Titles are Comic Books(2003 of 3948)

5. Cooperation with other industry

6. The Most Important Thing!

KEEP SEARCHING CONTENTS STORY WRITERS WHICH PEOPLE WILL LOVE & BUY

As long as we deal with good stories and writers, we don’t have to worry about Surviving!