Facility and Event Management Course Projects Bill Nowlan EdD Lasell College bnowlan@lasell.edu

Intro I would like to present and discuss five projects that I utilize within courses for Sport Facility and Event Management at both the undergraduate and Master’s level. These projects attempt to connect the classroom to actual hands-on learning projects to allow students to apply the knowledge being presented in the classroom with real-life scenarios. The students are able to see an actual application of theories and principles discussed in the classroom to see and understand why it is important to understand this material.

COSMA Educational Innovation Professional Components Programs should provide an environment that encourages and recognizes innovation and creativity in the education of sport management students Professional Components Functions of Sport Management Sport Operations Includes event and facility/venue operations including strategic planning, emergency management, ticketing, concessions, crowd management, and parking

Learning Objectives 1) Obtain a further understanding of the process of building a sports facility. 2) Understand the principles of planning a facility. 3) Analyze the various components that need to be considered when choosing a sport facility site. 4) Appreciate the elements involved in the construction process. 5) Obtain a better understanding of the various components necessary for putting on a successful athletic event. 6) Obtain a better knowledge of the design, construction and amenities of a successful athletic facility.

5 Projects 1) Venue Oral Presentation 2) Event Management Evaluation 3) Facility Design Project 4) Event Design Project 5) Sport Venue Evaluation Project

Sport Venue Evaluation Project Each student will research a major sport venue and evaluate the design, construction, and amenities of the facility. Appropriate facilities include those for colleges and universities, professional sport facilities (even international), and/or community or state recreational facilities. You must submit the venue that you will be researching in Module 2 and the full project in Module 7. If too many people choose a particular facility they will be told that they must choose another facility, with this based upon the time at which the venue choice was submitted.   Facility Evaluations should include the following: A detailed list of the events that occur at the facility A detailed inventory of the facility (activity areas, storage, locker rooms, etc) A floor plan of the facility including arrangements for a variety of events A detailed inventory of seating levels and luxury suites, including seating capacity for each type of seating and yearly attendance figures Individual game and season ticket prices for each seating area A listing of concession areas in the facility and what types of food are sold during events Describe the process of obtaining the naming rights for the facility including how much the facility is receiving for this right. A history of how the facility was financed and built, and the construction time to complete it. A list of any renovations that have occurred within the facility since it opened. The major advertisers with signage in the facility Assignment Requirements Submit the venue you will be researching in Module 2. Each of these elements should be a subsection of the assignment. Designate them in bold face print or on a new page for each Assignment should be a minimum of 5 pages up to whatever it takes you to complete the assignment thoroughly This project should be double-spaced and written in proper APA format Submit your project to the drop box in Moodle with Module 7 on Sunday October 22, 2017

Event Design Project EVENT COURSE PROJECT   You and your partner will be working together to create a new sports event of your choice, that will host at least 5000 people. You will decide as a team which components of the project each member of the team will be responsible for. You will be required to complete the necessary research to help you formulate your plan for your event. Depending upon the type of event you choose to create, you should research similar types of events, and specifically the various components that you will be working on. Remember to use the critical steps of Assess, Plan, Manage, and Control. This project will be the culmination of the work that we do during the semester, along with the independent research and work that you will complete. Since this project is taking the place of a final exam, it accounts for a significant portion of your final grade. Consequently, I expect a significant amount of time and energy to be put towards this project. The course will also end with all groups giving a 5 – 10 minute presentation to the class about your facility. Appropriate power point, poster, or other audio-visual aids will be an important component of this presentation. Each member of the group will be responsible for presenting the information about the various components of the project that they were individually responsible for. DUE DATE: WEDNESDAY JANUARY 31, 2018 Team name Team members Individual Responsibilities FINAL PROJECT DUE DATE: PP: Wednesday April 25 Paper: Monday April 30 Each section of this project should contain a written explanation with proper APA citing of the sources of the information you researched pertaining to each individual component. The written project that will be handed in should also contain a bibliography with all of your sources of information. Also any diagrams or drawings should be included to help to explain each component of the event. The final project should contain: Be sure to answer the following questions: Where will the event take place? What type of event is it? Who is participating in the event? What types of people will attend this event? -entertainment - performers What are the special safety and security considerations? What resources do you have to manage the risks? What personnel will you have to work during the event? Be sure to discuss the following: Crowd management tactics Legal issues you will face during the event Who will be the members of your EMR team Security team members Concessions offered during the event - Costs - variety - outsourced? Risk Plan/EAP if something should happen during the event Cost of attending the event Parking considerations during the event Community/Corporate partners Sponsors Mission Statement ***Consider the competition and the feasibility of your event and remember to research the specific topics

Each section of this project should contain a written explanation with proper APA citing of the sources of the information you researched pertaining to each individual component. The written project that will be handed in should also contain a bibliography with all of your sources of information. Also any diagrams or drawings should be included to help to explain each component of the event. The final project should contain:   Be sure to answer the following questions: Where will the event take place? What type of event is it? Who is participating in the event? What types of people will attend this event? -entertainment - performers What are the special safety and security considerations? What resources do you have to manage the risks? What personnel will you have to work during the event? Be sure to discuss the following: Crowd management tactics Legal issues you will face during the event Who will be the members of your EMR team Security team members Concessions offered during the event - Costs - variety - outsourced? Risk Plan/EAP if something should happen during the event Cost of attending the event Parking considerations during the event Community/Corporate partners Sponsors Mission Statement ***Consider the competition and the feasibility of your event and remember to research the specific topics

Venue Oral Presentation   For your oral presentation for your selected sport facility venue, you should include the following information: 1 - A picture of your sport facility 2 - A detailed list of the events that occur at the facility 3 - A detailed inventory of seating levels and luxury suites, including seating capacity for each type of seating 4 - Individual game and season ticket prices for each seating area 5 - A listing of concession areas in the facility and what types of food are sold during events 6 - Describe the process of obtaining the naming rights for the facility including how much the facility is receiving for this right 7 - A history of how the facility was financed and built, and the construction time to complete it 8 - A list of any renovations that have occurred within the facility

Event Management Evaluation   Each student is required to attend an athletic event, either professional, collegiate or high school, and this event should have an attendance of at least 200 people. While at this event, the student should observe various aspects of the event/facility and write responses to the questions listed below for the event/facility. This assignment should be submitted to the drop-box on the course website on Moodle for Module 6 by Sunday October 15, 2017. Be sure to thoroughly explain each of your answers to the following questions for the event you attended:

Were the accommodations adequate for parking at the event?   Were the accommodations adequate for parking at the event? Was purchasing a ticket/admission to the event an easy process? Were you screened at all when entering the facility? Estimated attendance at the event Was finding your / a seat easy to do? Was the seating area clean and comfortable? Were the concession stands adequate? Were the bathrooms clean and adequate? Was the air temperature inside of the facility comfortable? Were the scoreboards and signage adequate? Were the public address system / acoustics adequate? Was there adequate security at the event? Was there adequate staff to assist with any problems that developed? Were people working for the facility identified with uniforms or specialized clothing? Were you treated properly by all of the staff of the facility? Identify any suggestions you have to make an event run smoother and more successfully at this facility.

Facility Design Project FACILITY COURSE PROJECT   You and your partner will be working together to create a new sports facility of your choice. You will decide as a team which components of the project each member of the team will be responsible for. You will be required to complete the necessary research to help you formulate your plan for your facility. Depending upon the type of facility you choose to create, you should research similar types of facilities, and specifically the various components that you will be working on. This project will be the culmination of the work that we do during the semester, along with the independent research and work that you will complete. Since this project is taking the place of a final exam, it accounts for a significant portion of your final grade. Consequently, I expect a significant amount of time and energy to be put towards this project. The course will also end with all groups giving a 5 – 10 minute presentation to the class about your facility. Appropriate power point, poster, or other audio-visual aids will be an important component of this presentation. Each member of the group will be responsible for presenting the information about the various components of the project that they were individually responsible for. DUE DATE: WEDNESDAY JANUARY 31, 2018 Team name Team members Individual Responsibilities FINAL PROJECT DUE DATE: PP: Wednesday April 25 Paper: Monday April 30

Each section of this project should contain a written explanation with proper APA citing of the sources of the information you researched pertaining to each individual component. The written project that will be handed in should also contain a bibliography with all of you r sources of information. Also any diagrams or drawings should be included to help to explain each component of the facility. The final project should contain: Type of facility with facility name and approximate size Mission statement Approximate location of the facility (on-campus, in city, etc) The parking that will be available Estimated cost of the facility

Components of the facility Courts, fields, rooms (locker, fitness, AT, etc.) Flooring/surface for each area (costs) Equipment in each area (costs) Lighting in Foot-Candles for each area (costs) Size of each area Types of Seating (Estimated crowd sizes) Any scoreboards that will be installed (costs) Types of events to be hosted in your facility (school, community, etc) Concessions Size, type (own or outsourced) Landscaping around your facility Maintenance schedule for your facility Security for the facility Normal and Event (own or outsource) ***Consider the competition and the feasibility of your facility and remember to research the specific topics

Event Design Project EVENT COURSE PROJECT   You and your partner will be working together to create a new sports event of your choice, that will host at least 5000 people. You will decide as a team which components of the project each member of the team will be responsible for. You will be required to complete the necessary research to help you formulate your plan for your event. Depending upon the type of event you choose to create, you should research similar types of events, and specifically the various components that you will be working on. Remember to use the critical steps of Assess, Plan, Manage, and Control. This project will be the culmination of the work that we do during the semester, along with the independent research and work that you will complete. Since this project is taking the place of a final exam, it accounts for a significant portion of your final grade. Consequently, I expect a significant amount of time and energy to be put towards this project. The course will also end with all groups giving a 5 – 10 minute presentation to the class about your facility. Appropriate power point, poster, or other audio-visual aids will be an important component of this presentation. Each member of the group will be responsible for presenting the information about the various components of the project that they were individually responsible for. DUE DATE: WEDNESDAY JANUARY 31, 2018 Team name Team members Individual Responsibilities FINAL PROJECT DUE DATE: PP: Wednesday April 25 Paper: Monday April 30

Each section of this project should contain a written explanation with proper APA citing of the sources of the information you researched pertaining to each individual component. The written project that will be handed in should also contain a bibliography with all of your sources of information. Also any diagrams or drawings should be included to help to explain each component of the event. The final project should contain:   Be sure to answer the following questions: Where will the event take place? What type of event is it? Who is participating in the event? What types of people will attend this event? -entertainment - performers What are the special safety and security considerations? What resources do you have to manage the risks? What personnel will you have to work during the event? Be sure to discuss the following: Crowd management tactics Legal issues you will face during the event Who will be the members of your EMR team Security team members Concessions offered during the event - Costs - variety - outsourced? Risk Plan/EAP if something should happen during the event Cost of attending the event Parking considerations during the event Community/Corporate partners Sponsors Mission Statement ***Consider the competition and the feasibility of your event and remember to research the specific topics

Sport Venue Evaluation Project Each student will research a major sport venue and evaluate the design, construction, and amenities of the facility. Appropriate facilities include those for colleges and universities, professional sport facilities (even international), and/or community or state recreational facilities. You must submit the venue that you will be researching in Module 2 and the full project in Module 7. If too many people choose a particular facility they will be told that they must choose another facility, with this based upon the time at which the venue choice was submitted.   Facility Evaluations should include the following: A detailed list of the events that occur at the facility A detailed inventory of the facility (activity areas, storage, locker rooms, etc) A floor plan of the facility including arrangements for a variety of events A detailed inventory of seating levels and luxury suites, including seating capacity for each type of seating and yearly attendance figures Individual game and season ticket prices for each seating area A listing of concession areas in the facility and what types of food are sold during events

Describe the process of obtaining the naming rights for the facility including how much the facility is receiving for this right. A history of how the facility was financed and built, and the construction time to complete it. A list of any renovations that have occurred within the facility since it opened. The major advertisers with signage in the facility   Assignment Requirements Submit the venue you will be researching in Module 2. Each of these elements should be a subsection of the assignment. Designate them in bold face print or on a new page for each Assignment should be a minimum of 5 pages up to whatever it takes you to complete the assignment thoroughly This project should be double-spaced and written in proper APA format Submit your project to the drop box in Moodle with Module 7 on Sunday October 22, 2017

Thank You Questions????