Grow your Business with the New Mobility Competency Benefits WP08 Grow your Business with the New Mobility Competency Benefits Ajoy Krishnamoorthy ajoyk@microsoft.com

Agenda 1 Windows Phone – Level setting 2 Partner Opportunity 3 MPN Mobility Competency Updates 4 Mobility Partner App Demo 5 Discussion

“Mango” Smarter and Easier… Communications Apps Internet

A Smart Choice for Partners Mobilize Microsoft’s Reach Provide Richer, More Powerful Solutions Build On What You Know 100M USERS 750M USERS 150M LICENSES

Partner Opportunity Windows Phone Revenue Attach Opportunity: Total Add-on $M, CY2011-2014 All Businesses and Attach Categories: Worldwide Source: “Microsoft Windows Phone Pull Through Opportunity -2011 Update”, Chris Ingle, IDC

Mobility Competency Updates Getting Certified Adding “Designing and Developing Windows Phone 7 Application” Exam Introducing ISV Track Application published in Marketplace and meeting validation criteria in Microsoft Platform Ready System Applications in published set of categories meeting the functionality and performance (download #s, rating) critera Test Fee Applies

Mobility Competency Updates Silver Gold Two MCP’s each taking one of the following: SharePoint and Exchange exams Standard competency requirements (Customer evidence, fees etc.) Four unique MCP’s with credentials not assigned to any other gold competency each taking one of the following: MCA, MCITP, MCM, MCPD Standard competency requirements (Customer evidence, fees etc.) SL4 Development exam WP7 Design and Dev exam (Releasing in July) OR SI Track SL4 Development exam (Recently added) AND WP7 Design and Dev exam (Releasing in July) One Application in the WP7 Marketplace that meets validations criteria in MPR One Application in the WP7 Marketplace that meets validations criteria in MPR AND Two unique MCPs with credentials not assigned to any other gold competency taking: SL4 Development exam (Recently Added) ISV Track AND WP7 Design and Dev exam (Releasing in July 2011) OR MCA, MCITP, MCM, MCPD Standard competency requirements (Customer evidence, fees etc.) Standard competency requirements (Customer evidence, fees etc.)

Benefits Exclusive to Mobility Competency Distinct MPN logo for Partner Apps Phone app for competency partners Sales and Marketing Kit Benefits Exclusive to Mobility Competency Similar to Xbox Live branding on game tiles Mobility Partner branding on apps in Marketplace offered by Competency partners News, Benefits, Community and Search Live Tiles to Showcase new updates Exclusive sales and marketing content Product data sheets, sales discussion guides and customizable presentations

Benefits to all competency partners Phone Device discounts (WW) and plan discounts (US) Core Benefits eXpansys – WW offer, unlocked GSM phones Discounted phones up to 33% off Discounted accessories (car chargers, screen protectors) $3 shipping for US customers Largest selection of Windows Phone devices (~9 phones) T-Mobile – US offer for plan discounts $49.99 for HTC HD7 after $100 mail-in rebate 15% off voice plans 15% off data plans Waived Activation fees Sprint – US offer for plan discounts 18% off Corporate voice/data plans 15% off Individual voice/data plans $45/month Data Only plan for dev/test Waived Activation Fees, Waived Upgrade Fees Free Shipping (US only) Early access to the latest internal-use software to run your business and test compatibility with your solutions, strengthen staff expertise with business and technical training, and gain competitive advantage. Business modeling tools and roadmaps to help you plan and evaluate prospective investments. Marketing campaigns, directories, and a recognizable logo that uses the Microsoft Partner Network brand to help you create interest and demand with customers. Compelling presentations, demos, financing, and incentive programs to help you increase sales and close them more quickly. Deep technical support and advisory services to help you serve customers better and accelerate the sales cycle. Online surveys to provide feedback that can help you retain customers and improve satisfaction.

App Demo – Partnerpedia

Discussion

Competency Exam Pack Offer Go to the MPN Booth or Purchase Online by July 29, 2011 Exam Packs can be purchased in the following denominations 3 Pack – 30% discount + Second Shot 5 Pack – 35% discount + Second Shot 8 Pack – 40% discount + Second Shot 20 Pack – 40% discount + Second Shot To purchase, simply stop by the WPC MPN Booth or log on to www.prometric.com/microsoft/partners Note: After July 29th, the Competency Exam Packs will not include a Second Shot (free exam retake). Order today!

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Thank You

9/16/2018 9:54 AM © 2011 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION. © 2009 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.