Essential of Management

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Essential of Management

Essential of Management CASE STUDY (20 Marks) Mr.Ramachandran is the president of ABC Corporation Limited Recently, it was decided by Board of Directors that it would be profitable for the corporation to open its own Marketing Department. Mr.Ramachandran has been directed to pick up a person who he feels is capable of heading the department, and then putting this person in charge of getting the department on its feet. After considering a number of good men, Mr.Ramachandran has narrowed the field down to two possible choices: Ashok Marwaha and Pramod Kumar. Ashok Marwaha has a good track record with the company. He was hired eight years ago, and through the years he has shown a good deal of drive and initiative in all of his endeavours.

Marwaha is an aggressive young man, and he had received the nickname of go-getter in his department. Although Marwaha seems to be more concerned at times with ends rather than means, he is very efficient and he is considered a good leader by those who work under him. As one worker stated, “although he can get rough with you at times, you always know where you stand with him, and when you have done a good job, he lets you know it,” Marwaha is also credited with accepting full responsibility, in all cases, and making quick decisions when action is called for. Pramod Kumar has been with the company foe eleven years. He is well liked by all in his department, and his work is first rate. Pramod Kumar’s leadership style differs from Marwaha’s in that Pramod is not as aggressive and quick to act as Marwaha. Before Pramod makes a decision, he generally consults others who he feels can contribute further information on a given subject.

Answer the following question. Q1.Mr.Ramachandran is the president of ABC Corporation Limited Recently, it was decided by Board of Directors that it would be profitable for the corporation to open its own Marketing Department Q2. Explain the hierarcy of the ABC Corporation? Explain how the change effected with the changes in work profiles?