Imagine your brand everywhere researching buyers look Imagine your brand everywhere researching buyers look. Could anyone else credibly claim to lead your Industry?

How? Today’s Customers Are Scattered Getting messages out to potential customers is harder than ever

Messaging Options Seem Infinite LinkedIn Snapchat Facebook Conferences Twitter Road shows Billboards Video Banner ads Blogs Search Engines News outlets TV Custom Apps Radio Articles Email White papers Pinterest Case studies Instagram How can any organization hope to reach potential clients with so many choices?

Moreover, Most Marketing Ignores Editorial Environment “Frame of mind” marketing allows sneaker companies to target engrossed readers of running magazines Focused marketing is welcomed while unfocused ads are avoided

This Explains Ad Blocking Growth Grew 34% last year in the US 70 million US people to block ads in 2017 200M+ globally in 2015 iOS9 allowed 1 billion more to block Users want to see clean pages, with minimal marketing

But they WANT to Discover You 94% of B2B buyers research online 81% of buyers research online before big purchases Almost all consumers (97%) use online media to shop locally

So How can You be Found?

Flexible, Customizable News Articles How to Vital info Research Case studies Content Driven Online Communities (OCs) A coffee community might bring people together who are seeking new blends and brewing machines to purchase A sponsor is immediately associated with subject leadership which builds trust. Soon, something social will turn into a profitable engine

Any Topic: Food, Health, Consumer This OC Focuses on The Food Safety Modernization Act

Exceed Business Objectives Becomes vital industry resource Conveys leadership & provides market validation throughout sale process Viral sharing & SEO drives traffic Focused marketing messages are welcomed Turnkey: Expert Designers & Editors provided Minimizes ad blocking

Just One Sponsor got through Marketing Challenges Just One Sponsor got through At first glance, this page we just saw, seems sponsor-free but it is not The second result is the only sponsored result on the page

Content Community Name The search link leads to an online community built for a sponsor on specifically requested subject matter

Before Ad Blocking Moreover, an OC allows control of the page so sponsors are able to get their message through even the most aggressive ad-blockers Here, we see an OC page before ad blocking is turned on

And After This page shows ad blocking turned on Properly designed sponsor messages can get through

What’s the value of being the sole industry player reaching ad-blocked users,

The fast-growing 20+% of Internet viewers your competition can't get to?

Just One Solution Reaches ALL Internet Users! News Articles How to Vital info Research Case studies Flexible, Customizable Content Driven OCs

Promoting Your Brand While Prospects are Most Receptive

Can also promote your partners More Benefits Online Communities Thought-leadership = Leadership Controlling the venue for industry conversation is invaluable Marketing through education! Can be partner-supported Builds an ecosystem which can’t live on corporate sites Can also promote your partners Partners can be brought in to Build an ecosystem

And Corporate Initiatives OCs are also able to support other initiatives within an organization such as lead generation or seminars

Control Marketplace Conversations Your company can help shape the future of the market you serve

Control Marketplace Conversations Your company can help shape the future of the market you serve

Imagine Steering Industry Budgets Towards your Future Product Mix

Instant Marketplace Leadership Any Topic Any Target Online Community Any Industry Any Location An OC is an instant targeting solution on any topic, in any market, in any geography

Proprietary Content Yields Results High organic rank with no per-click spend 80% likelihood of first page search rank 50+% chance of first position! Search results reinforce sponsor’s leadership OCs can get more traffic than major industry news sites Can target local search areas: NYC, Paris, etc.

Your OC is Virally shared Your OC is Virally shared. No need to pay extra for social network/search ads. Hit them while they are learning about your industry Content can be virally spread without extra cost

An OC Covers All of These LinkedIn Snapchat Facebook Conferences Twitter Road shows Billboards Video Banner ads Blogs Search Engines News outlets TV Custom Apps Radio Articles Email White papers Pinterest Case studies Instagram How can any organization hope to reach potential clients with so many choices?

The Complete Solution to Accelerate Marketplace Leadership Organic SEO, viral sharing, more traffic Marketing through education Control market conversations Support your corporate initiatives Built in weeks Low fixed monthly cost

Thanks Rich Tehrani, CEO, TMC www.tehrani.com @rtehrani rtehrani@tmcnet.com