Disposable toothbrush TEAM RANDOM

The creative process Brainstorming

Our first trials We sell our ideas Be technology advanced because we are in Korea Wrong way: we thought about the product and not the problem!!

inconvenience, Think of a need to cover Toothbrushing in Korean society Real life observation: left toothpaste on the sink Problem: inconvenience, lots of stuff to drag along, easy to forget one of these objects, takes up a lot of room...

why don’t we combine all Inspiration why don’t we combine all the functions in ONE device?

Target group B2C: B2B: travellers people on the go vending machines convenience stores B2B: hotel industry;

First Idea Toothbrush with build-in toothpaste Plastic bag with enough toothpaste for 1 month Adjustment: Refillable bags for 2 weeks use Marta Alexandra Vilde Yikhai Tom

Improved Idea Smaller amount of paste inside No longer refillable Tooth paste for 9 times use Floss on the tip

Critical thinking Come up with an effective closing mechanism Add more elements Disposable toothbrush: should minimize waste

Adjustments Closing mechanism

Adjustments Re-designed build-in toothpaste and pushing mechanism

Cut-off mechanism dental floss

Adding elements Tongue brush Foil "mirror“

Environment Toothbrush out of granulate of recycled paper material

Assembling Production Modular Design

Final Design

Any Questions? Thank you