The Do’s and Don’ts of Corporate MOOC/SPOC design 1 Context is King Identify skills and behaviors needed on the job; then define actual work products One-size does not fit all Divide the activities and supporting content between baseline, recommended, and optional Video is not the gold standard Chunk the learning into smaller pieces, and choose an appropriate asset type Static translates into a lack of engagement Introduce interactive components that involve mentors, peers, and faculty Procrastination is human behavior Create deadlines along the way These fundamental principles can elevate your cMOOC/SPOC design. 2 3 4 5