Nikola, Christian, Stefan, Aurelien & Cecilie. The organisation from within – a manufacturing company Louis Vuitton Group 4 Nikola, Christian, Stefan, Aurelien & Cecilie.

Value chain

Primary activities Adding value to the products Strong quality check up Resellers

Support activities hh Organistic Mechanistic

Up and downstream

Revolutionary history Louis Vuitton Big brand Revolutionary history New thinking

Bubly bubly Ressources Competences Strategic capabilities V R I N Sustaineble compeditive advantages

Strong and weak vitiating factors Law §4.2, §40 & §2 Cardriver and dog Delayed acceptance Strong and weak vitiating factors

Future Environment Trends Evolve brand

Sources Mahbubani, M. (2011): ”Louis Vuitton”, Richard Ivey School of Business. Dinitzen, Henriette Bjerreskov(2013): “Value-added logistics in supply chain management” (1st edition). Hans Reitzels Forlag. ISBN 978-87-7675-847-9. Föh, Kenneth Fischer(2012):” Business Law”(1st edition). Hans Reitzels Forlag. ISBN 978-87-7675-860-8. Burhøj, Carina(2014): “Marketing management”(1st edition). Pearson. ISBN 978-1-78434-362-0. Dinitzen, Henriette Bjerreskov(2010):” Organisational theory”(1st edition). Hans Reitzels Forlag. ISBN 978-87-7675-846-2. Louis Vuitton (2014)About us, Louis Vuitton, 01 october 2014 (http://www.louisvuittoncareers.com/eng_E1/about-us ) Cio Asaia (2012) Louis Vuitton’s technological ‘savoir-faire’, Anushkar Mohinan, 2. October 2014(http://cio-asia.com/tech/industries/louis-vuittons-technological-savoir-faire/ ) LVMH(2014)Micheal burke,unknown,5 ocotber 2014) http://www.lvmh.com/investor-relations/lvmh-at-a-glance/executive-committee/michael-burke )

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