JOURNAL Good morning and welcome back!

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Presentation transcript:

JOURNAL Good morning and welcome back! How was your fall break? What was the best thing you did? What is something that you did not do but wish you had?

Unit 2 Intro: Quick Writes 1) What is persuasion? 2) What are some things that you do to persuade people? 3) How do other people try to persuade you? 4) What is a fact? 5) What is an opinion?

Persuasion and the Rhetorical Triangle For each term, jot down some key words. Make sure you keep this handout in your notes. PERSUASION RHETORIC ETHOS PATHOS LOGOS

ETHOS Trust Authority Credibility Good character Good motives Someone well-known Someone experienced

Pathos Emotions Sensory Details Emotional language Images Happiness Sadness Anger Pride Guilt Etc. Sensory Details Emotional language Images

Logos Logic Facts Statistics Evidence Expert Testimony Definitions Witness Statements

Look For…Listen To… Pay Attention! Visuals Actors Written Words Spoken Words Music

1) Coca Cola https://www.youtube.com/watch?v=SgevyjvywLs

2) Doritos https://www.youtube.com/watch?v=2JqRXLQYF9o

3) Microsoft https://www.youtube.com/watch?v=wLXRt-qRBfU

4) Budweiser https://www.youtube.com/watch?v=EM8azoZjI4U

5) UnderArmour https://www.youtube.com/watch?v=ikmd-vtRCqo

Ethos, Pathos, or Logos?

Ethos, Pathos, or Logos?

Ethos, Pathos, or Logos?

Closing Convince a teacher to let you make up a test – use 2/3: Ethos, Pathos, Logos.