Creating a New Platform of Commercial Transactions and SNS

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Presentation transcript:

Creating a New Platform of Commercial Transactions and SNS Process B His/her friends, potential customers interested in the movie, click the link. -> Page of the café pops up -> It only contains brief information about location and service hours Process A That a friend watched 007 Sky Fall at CGV pops up at the Newsfeed *Note Current facebook does not allow any commercial transactions ADDED Process C Direct link to commercial transactions WITHIN the Facebook Platform

Creating a Virtual Ecosystem Centered on the FB Platform FB Users Online Transaction Companies Partner Companies Free Promotional Agents SE Store Buyters Social Networking Service Commercial Transactions Sharing Experience Platform Examples of Free Promotional Agents The Cycle of Free Promotional Agent   * Free Promotional Agent -Users voluntarily post about what they buy, watch, listen to, and read on Facebook Facebook users are both potential customers and potential promotional agents Create a virtual ecosystem centered on the platform

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