Superheroes of Relocation: Challenges and Solutions

Amy Blaskovich Account Manager, Cartus Peggy Ahern Vice President, (Representing Qualcomm) Peggy Ahern Vice President, Account Management Cartus Debbie Covery Global Operations Manager, Talent Mobility, Nike Natacha Sittner Talent Mobility and Contingent Talent Netflix Our panelists include a seasoned group of Relocation Superheroes! Debbie Covery is the Global Operations Manager of Talent Mobility for Nike. She currently oversees programs, process, systems, vendor management and data analytics for Nike’s Talent Mobility COE. Prior to her postion at Nike, Debbie managed Global Mobility and Immigration programs for several leading multinatioals (Amazon and T-Mobile) and has an extensive background in Talent Acquisition.    Debbie is a certified Sr. Professional of Human Resources (SPHR) and is also a Global Mobility Specialist (GMS). Debbie has served on the Pacific Northwest Relocation Council Board, and is currently Co-Education Chair for the Portland Relocation Council. Amy Blaskovitch’s 24 year tenure with Qualcomm as Global Mobility Manager included development, implementation, and administration of large scale projects, as well as third party management. Now as an Account Manager with Cartus, she is Qualcomm’s key support and liaison, bringing cutting edge practices and complete oversight for their program, as well as direct support for other clients and recruiters, and global expertise in relocation for all levels and types of relocation. Amy will be representing Qualcomm today in our panel discussion. And I’m Peggy Ahern, your moderator. With global ownership for a portfolio of Fortune 100 multinational companies with teams based in the US, UK, Singapore, Shanghai and Bangalore, I’ve seen many of the challenges our panelists will be discussing, and look forward to sharing their superhero experiences and solutions with you!

Session Goals Overview—Superhero Panelists Their Challenges: Cost Flexibility Duty of Care Panel Discussion Team Breakout Discussions Superhero Solutions Our session will open with a little background information on both Nike and Qualcomm . Then we’ll go into our panel discussion of a few of the top challenges identified in Cartus’ 2016 benchmark survey, and after that, we’ll break out into separate groups who will each be given a separate challenge to solve with their own superhero powers – and we’ll come together to have a representative from each group present their solution.  

Let’s take a look at Nike first -

And now let’s take a look at Qualcomm!

2016 Benchmark Survey Co-sponsored by NFTC and Re:locate 7th benchmark survey 176 global respondents Companies represent nearly 10 million employees worldwide As I mentioned, information in this session was based on the findings from Cartus’ 2016 Policy and Practices survey, (conducted in Q4, 2016). The survey is the 7th in our series of global trending benchmark surveys. It contains information from 176 global respondents around the globe, whose companies represent nearly 10 million employees worldwide. In the U.S., the survey was sponsored by the National Foreign Trade Council and in the UK, by Re:Locate, the major trade organization there. Both organizations have regularly sponsored this survey, bringing insights from their membership. You’ve all got copies of our survey on your seats – and I hope you enjoy them and feel free to come to any of your Cartus representatives during the conference with any questions!

Cost Control vs. Employee Experience: The Superhero Challenge! While the 2016 survey identified many different relocation issues, the main overriding concern really boils down to the balance between cost control vs. a positive employee experience – while getting the job done! Certainly, Batman and Robin can’t figure this one out – so let’s see what our panelists have to say! Qualcomm and Nike reflect these competing challenges directly, with one being focused more on the cost issues and one being more focused on the employee experience. Achieving the right balance for your company involves many different aspects of a relocation program. The three we will be focusing on today are Flexibility, Cost Control, and Duty of Care.

Cost Control! Increased Stayed the Same Year 2016 50% 42% 2014 57% 35% 2012 61% 28% 2010 78% 18% It will come as no surprise to say that cost focus remains high among companies overall – in fact, it was the number 1 challenge for mobility managers and programs for the last 4 years of Cartus surveys. What was more interesting was that, while companies focus on cost control went down almost 30 percentage points over the past several years, the number of respondents who said that cost focus was remaining the same went steadily up. The end result of that is that – probably no surprise to many of you – cost control is simply becoming business as usual. So Amy, how does Qualcomm approach cost control?

76% Flexibility! Budget Constraints Changing Employee Expectations Both 13% in 2 years need more flexibility 76% 76% of companies in our survey said the need for more flexibility in their relocation programs was increasing – partly driven by budget constraints, and partly due to changing employee demographics and needs. Both of those drivers were up 13 full percentage points over our 2014 survey. There are a number of things that companies in general are doing to meet the flexibility needs – let’s see what our Superhero panelists have to say.

Safety and Security Duty of Care! United Kingdom* Canada Germany United States* China* Mexico India* UAE* Singapore Malaysia* (new) Brazil* (new) “Now, more than ever, employers are likely to be sued in the United States for injuries or deaths that occur to their employees located and traveling overseas.” Most of you have heard the term Duty of Care – it’s a legal term which, basically, simply means the responsibility of companies to care for their employees and avoid, as much as possible, the risk of “reasonably foreseeable” injury. Duty of care includes a number of issues. Top of mind are usually those relating to safety and security. Those challenges typically become even more intense when companies are moving employees to less traditional locations – and in fact respondents to another recent Cartus survey named 72 assignment destinations that were “new” to their companies. On this slide, you can see the Top Ten locations that survey respondents are moving employees to – with the stars denoting countries they also found most challenging for assignments, a clear indication of the priority of Duty of Care issues. Of course, tax and immigration are also related to Duty of Care, and with the recent Executive Orders on immigration, which many of you are likely dealing with right now, we can see that it’s not only emerging market countries that can pose challenges for relocation managers.

QA

Breakout Discussions Cost Control: Patty Ginochio Flexibility: Brian Harris Duty of Care: Jodi Lindemann