Handheld Chicken ‘N Waffles Serving Mix Handheld Chicken ‘N Waffles Increase traffic by offering a trendy chicken option. QSR Burger Source: NPD Crest YE Oct ‘15

Chicken N’ Waffles is unique but has mass appeal Meet the Upbeat Food Explorer’s need for adventurous food by offering a handheld twist on classic chicken & waffles. CONSUMERS INFO & INSIGHTS HOW NEEDS ARE MET TODAY Upbeat Food Explorer Chicken N’ Waffles is unique but has mass appeal 85% of consumers say chicken & waffles can be eaten any time, including breakfast 62% of consumers will purchase waffle- breaded chicken Chicken N’ Waffles is + 143% on restaurant menus over the last 4 yrs. 1/2 of Millennials find fried chicken appealing for lunch & dinner Chicken Waffle Tenders Going out to eat is an experience Doesn’t count calories or pennies Craves unique food & trying new things Chicken N Waffles PRODUCT SOLUTIONS Fully Cooked Waffle Breaded Right-Size Filet SKU# 028486 -0928 Fully Cooked Waffle Breaded Tenders, SKU# 015504 -0928

Insights: Unique chicken options have appeal across demographics & dayparts Chicken N’ Waffles is one of the fastest growing menu items Handheld chicken is not just for meals, but also for snacks Most preferred chicken appetizers & snacks 4 YEAR GROWTH 2.1% menu penetration +143% Source: Datassential SNAP, September 2017 Lead by Millennials, ½ of consumers are interested in chicken with unique flavor. “I would be interested in trying chicken entrees with new or unique flavors.” Source: Technomic Poultry COP Report 2017 Source: Technomic Poultry COP Report 2017

Applications: Juicy, tender fried chicken with a touch of sweetness Indulge your customers with this crispy comfort food which combines the sweet taste of waffles with the juicy, tenderness found in chicken. Crispy, comfort food indulges customers Works across all dayparts Satisfies customer craving for "new and different" Select cut means consistent sizing for precise menu planning Fills a menu gap for the all-day breakfast menu

Product Information SKU# Product Case Weight Case Pack 028486-0928 Tyson® FC Waffle Breaded Right Size® Filet 10 lbs. 70 pieces 015504 -0928 Tyson® FC Waffle Breaded Tenders 78 pieces For more product applications or questions, contact your sales representative or visit tysonfoodservice.com.