Consumer Services

Contents Consumer Services Coverage Areas Practice Overview Analyst Team Segments Covered Markets Covered Coverage Areas Communications Connected Life Commerce Content Services Ecosystem

Consumer Services Analyst Team Peter Jarich Vice President, Consumer and Infrastructure Emma Mohr-McClune Service Director, Consumer Services Global Natasha Rybak Principal Analyst, Consumer Services Europe Peter Briggs Senior Analyst, Consumer Services Europe Jamie Huff Senior Analyst, Consumer Services U.S. Deepa Karthikeyan Senior Analyst, Consumer Services U.S. Lynnette Luna Principal Analyst, Consumer Group Tammy Parker Senior Analyst, Consumer Services U.S. Erik Keith Principal Analyst, Broadband Networks and Multi-Play Services

Consumer Services Coverage Areas Key Coverage Areas Communications Connected Life Consumer Services Commerce Content Services Ecosystem

Consumer Services Components Each Service Has Five Components 1 2 3 4 5 Regularly updated Market Assessment Report Zeitgeist Stream Communications report All streams on weekly report rotation Example: Communications Intelligence report coverage of key services e.g., U.S. Cellular Launches Exclusive Loyalty App to Enable User Savings Advisory Reports e.g., Fixed Players Show Teeth with mVoIP Services to Enhance Fixed Proposition Company Assessments of Operators in U.S. and Europe Individual Services for U.S. and Europe

Consumer Services - Coverage Areas Communications Communications Ongoing developments within the evolving communications market, from traditional fixed and mobile voice and messaging from the carrier and MVNO communities, to Internet-based alternative communications services and solutions from OTT challengers. Carrier OTT Offset Strategy Voice, Messaging, Video Calling pricing trends Carrier-branded IP Comms Apps and Services Carrier RCS Adoption and Adaption Carrier Partnerships with OTT brands for IP Comms Services VoLTE Roll-out All carrier voice and OTT messaging, voice and video comms OTT carrier partnerships for OTT comms, emerging biz models Emma Mohr-McClune Service Director, Consumer Services Global Lynnette Luna Principal Analyst, Services Ecosystem Tammy Parker Senior Analyst, Consumer Services U.S.

Consumer Services - Coverage Area Description Commerce Commerce The Commerce stream addresses the activities of European and US fixed, mobile and bundled service providers, and emerging specialists, within the areas of advertising and payments. Online and Mobile Payments and Ticketing Mobile Wallets and Contactless Deployments Carrier and OTT Mobile Advertising Services Location-based Services Advertising and payments Commerce ecosystems and partnerships Natasha Rybak Principal Analyst, Consumer Services Europe Deepa Karthikeyan Senior Analyst, Consumer Services U.S.

Consumer Services - Coverage Areas Connected Life Connected Life Coverage of all Internet access services within and beyond the home, from fixed broadband and television to wide-area cellular and WiFi mobile Internet, together with associated value-added services (VAS). Mobile and Fixed Data pricing monetization strategies ‘Any screen’ Content Plays Broadband Pricing Trends Cloud Services VAS Evolution Partnerships for VAS Multiplay Connected car Home services / monitoring and automation Consumer cloud OTT/carrier partnerships for above Emma Mohr-McClune Service Director, Consumer Services Global Peter Briggs Senior Analyst, Consumer Services Global Lynnette Luna Principal Analyst, Consumer Services U.S. Tammy Parker Senior Analyst, Consumer Services U.S.

Consumer Services - Coverage Areas Content Content Looks at the way proprietary content such as digital TV, linear TV and on-demand viewing, and music and games are sourced, packaged, marketed, monetised and sold by fixed, mobile and multi-play providers. New Bundling Strategies and VAS Mobile TV and Video Online and Multi-screen Access OTT Partnerships and New business models for video and content All carrier and OTT content services OTT/ Carrier partnerships for content, plus new data monetisation techniques Natasha Rybak Principal Analyst, Consumer Services Europe Erik Keith Principal Analyst, Broadband Networks and Multi-Play Services

Consumer Services - Coverage Areas Services Ecosystem Services Ecosystem This stream covers the business, technology and regulatory trends driving, limiting and shaping the environment for carrier services and solutions. OS and Web-based Platform Trends Influencing Service Provision Carrier Partnerships with Third-parties Technology Trends - HTML5, RCS, WebRTC etc. Connected Device and Service Trends Regulatory Trends Impacting Services Leading OS, web alternatives Carrier partnerships HTLM5 , RCS, WebRTC dev. Connected devices Regulation, net neutrality, roaming etc. Emma Mohr-McClune Service Director, Consumer Services Global Lynnette Luna Principal Analyst, Consumer Services U.S.

Consumer Services - Company Assessment Coverage Consumer Services U.S. Apple AT&T Cablevision CenturyLink Charter Comcast Cox Communications DirecTV DISH Network Facebook Google Sprint T-Mobile TracFone U.S. Cellular Verizon Wireless Yahoo!

Consumer Services - Company Assessment Coverage Consumer Services Europe 3 Group Apple BT Deutsche Telekom Facebook Google KPN Liberty Global Orange Proximus Sky Swisscom TDC Telecom Italia Telefonica Telekom Austria Telenor TeliaSonera Vodafone

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