AMU ASSESSMENT FALL 2008
BACKGROUND 2,499 surveys administered via email in the end of October/beginning of November 34% response rate (868 respondents) 517 students (74% of respondents) 64 staff 47 faculty 35 administrators 98% of respondents utilized the AMU and/or Annex
DEMOGRAPHICS 63% Female 74% Students 19% Freshmen 25% Sophomores 17% Juniors 22% Seniors 17% Graduate/Professional 51% Living in residence halls/ 34% off-campus in 53233
Overall Findings 77% of respondents visit the AMU at least once a week Majority of respondents utilized Weasler (57%), Varsity (58%) & Annex (74%) at least occasionally Importance of AMU to Overall Experience On-Campus
Why Are They Visiting Us?
3.4 Overall Cleanliness (compared to 3.3 in 2006) 3.6 Overall Impression of the AMU and its services (compared to 3.4 in 2006) What are the most popular times to visit the AMU? 1. Noon-2pm (39%) 2. 5-7pm (27%) 3. 2-5pm (26%) Where are they getting info about campus activities? Scale of 1-5 with 1 being needs not met and 5 being exceeds expectations
AMU SERVICES US Bank, post office, spirit shop, marquette card office, info desk
Customer Service Comparison 2006-2008
University Information Desk
DINING Although it ranked the 2nd highest in absolute numbers of respondents utilizing AMU for dining; the frequency with which people came to the AMU for dining was the highest.
Dining Frequency at the Three Most Popular Dining Locations n=791
Dining Frequency By Respondent
Food Quality Comparison 2006-2008 Brew AMU continues to be the most frequented location with highest food quality ranking.
Food Quality Assessment of Marquette Place Stations
Food Quality
Customer Service Comparison 2006-2008 Notable improvement CS at Valley Fields increased from 3.2-3.5.
Dining Customer Service
A Closer Look at the Annex
MEETINGS
Respondents Preference for Meeting Locations
Quality of Meeting Services Comparison 2006-2008
Assessment of Reserving & Utilizing Meeting/Event Space