Current Digital Transformation Trends in Hotels Kostas FLOKOS -CEO Upcom

Digital transformation (DX)  is the change associated with the application of digital technology in all aspects of human society. The transformation stage means that digital usages inherently enable new types of innovation and creativity in a particular domain, rather than simply enhance and support traditional methods.

Why Digital Transformation?

…speed! They want …

… efficiency!

digital technology!

How do enterprises respond?

Continuous improvement

Consumer engagement Consumer engagement

Innovation Innovation

Current Trends for Hotels

To invade all the business processes of the hotel! To look for a hotel To invade all the business processes of the hotel! To reserve accommodation To interact with hotel personnel To share experience with their friends Mobile integration

AI and chatbots User demands Hotel responses Speed Efficiency Digital technology Hotel responses Automated answers Less errors, more intelligence in systems Systems that behave like humans AI and chatbots

Artificial Intelligence and chat bots are the answers to all those demands! AI and chatbots

IoT integration

Focus on data

Reputation

Virtual and Augmented reality

Your Digital Transformation Partner!

Kostas FLOKOS -CEO Upcom