BT Sport Q3 Update 2017.

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Presentation transcript:

BT Sport Q3 Update 2017

BT Sport profiles male and upmarket Source: BARB Techedge Q3 2017. BT Sport 1,2 , 3, BT Sport Showcase and BT Sport / ESPN

BT Sport 1 & 2 both reach more adults on a monthly and weekly basis than Sky Sports 3, 4 and 5 Source: BARB Techedge – Q3 2017, reach condition = 3+ minutes consecutive viewing

Highest rating programmes for adults on BT Sport Programme Title 000’s 1 PREMIER LEAGUE 905 2 FA COMMUNITY SHIELD 617 3 UEFA CHAMPIONS LEAGUE 588 4 UEFA SUPER CUP 561 5 UEFA EUROPA LEAGUE 471 6 MOTOGP 228 7 PREMIER LEAGUE TONIGHT 209 8 AVIVA PREMIERSHIP RUGBY 180 9 LADBROKES PREMIERSHIP 131 10 UEFA CHAMPIONS LEAGUE HIGHLIGHTS 117 Source: Techedge, Q3 2017. BT Sport 1,2 ,3 ,Showcase, and BT Sport /ESPN, Highest occurring programme.

Top converting programmes for ABC1 Men on BT Sport Programme Title Index (vs. A16+) 1 CLASSIC MOTD - THRILLERS 302 2 SERIE A REVIEW 287 3 BTS FILLERS 2017 286 4 AVIVA PREMIERSHIP RUGBY HIGHLIGHTS 279 5 MOTOGP REWIND 278 6 COLLEGE GAMEDAY 274 7 GERMAN CUP 260 8 TROPHÉ DES CHAMPIONS 256 9 BT SPORT RELOAD 246 10 RUGBY TONIGHT 241 Source: Techedge Q3 2017, BT Sport 1,2 , 3, BT Showcase and BT Sport / ESPN, Highest occurring programme

BT Sport viewers are commercially receptive 100= Average Adult Source: TGI 07/16-06/17, Viewers= watched in the last week, BT Sport 1,2, or BT Sport /ESPN