Customer Relationship Management

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Presentation transcript:

Customer Relationship Management

Customer Relationship Management (Part - 2) Q1. Explain the key elements of Customer Management. Q2. Technological progress makes transport marketing and spot buying easier. Explain giving examples. Q3. Explain the stages of a buying cycle. Q4. What are the effects of E – business in CRM? Explain. Q5. What is Internal Marketing? Explain. Q6. Explain the role of Customer Information.