 The Concept of Marketing Process

 Marketing is the process of providing the goods and services to the customers as per their requirements. Marketing includes the activities like selling, advertising, and delivering products to customers. It is an important aspect of the organization.

The Elements of Marketing Process

The Various Elements of the Marketing Process Include the Following: Marketing Strategy Marketing Objectives Situational Analysis  Specific  Measurable  Agreed and Attainable  Relevant and Realistic

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