Saudi Telecom: Better Together Confidential – Oracle Internal/Restricted/Highly Restricted

Confidential – Oracle Internal/Restricted/Highly Restricted

Safe Harbor Statement The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, timing, and pricing of any features or functionality described for Oracle’s products may change and remains at the sole discretion of Oracle Corporation. Confidential – Oracle Internal/Restricted/Highly Restricted

Oracle OpenWorld 2018 Event Logos and Lockups Oracle OpenWorld Logo Date/Venue Lockup October 22-25, 2018 San Francisco Please note, the red backgrounds above are for staging purposes only and are not part of the actual logo assets. Confidential – Oracle Internal/Restricted/Highly Restricted

Program Agenda 1 Telco Market in the Kingdom and Demographics of Saudi Arabia Business Issues to address Customer Journey Co-Innovation Turning Point Resolution 2 Introduction Joe Fuster, my journey with Seibel 1999 - present Q&A Session   Andrew Bond to Moderate 3 4 5 6 Confidential – Oracle Internal/Restricted/Highly Restricted

Program Agenda with Highlight 1 Telco Market in the Kingdom & Demographics of Saudi Arabia Business Issues to address Customer Journey Co-Innovation Turning Point Resolution 2 Part 1 - Telco Market in the Kingdom and Demographics of Saudi Arabia Young workforce Young customer base 3 4 5 6 Confidential – Oracle Internal/Restricted/Highly Restricted

Program Agenda with Highlight 1 Telco Market in the Kingdom & Demographics of Saudi Arabia Business Issues to address Customer Journey Co-Innovation Turning Point Resolution 2 Part 2 - Business Issues to address What was slowing STCs Time to Market? Millennials communicate differently Customer Complaints coming in across multiple channels were not "connected" Net Promoter Score & Brand Reputation considerations 3 4 5 6 Confidential – Oracle Internal/Restricted/Highly Restricted

Program Agenda with Highlight 1 Telco Market in the Kingdom & Demographics of Saudi Arabia Business Issues to address Customer Journey Co-Innovation Turning Point Resolution 2 Part 3 - Customer Journey Describe the process of Ideation Crazy Ideas - "I want Siebel to act like Twitter" 3 4 5 6 Confidential – Oracle Internal/Restricted/Highly Restricted

Program Agenda with Highlight 1 Telco Market in the Kingdom & Demographics of Saudi Arabia Business Issues to address Customer Journey Co-Innovation Turning Point Resolution 2 Part 4 - Co-Innovation  Describe the Process of co-innovation Architectural Hypothesis  Event Based Approach, Event Hub, PaaS enabling Kafka 3 4 5 6 Confidential – Oracle Internal/Restricted/Highly Restricted

Program Agenda with Highlight 1 Telco Market in the Kingdom & Demographics of Saudi Arabia Business Issues to address Customer Journey Co-Innovation Turning Point Resolution 2 Part 5 - Turning Point Decoupling of the system of record (back office) from the system of engagement (front office) Enabled all Siebel services to be called via an API  3 4 5 6 Confidential – Oracle Internal/Restricted/Highly Restricted

Program Agenda with Highlight 1 Telco Market in the Kingdom & Demographics of Saudi Arabia Business Issues to address Customer Journey Co-Innovation Turning Point Resolution 2 Part 6 - Resolution  New releases in days instead of six to nine months Future is now one of staying at the front of the market with IoT, Chatbots and AI Ability to Empower the next "Catalyst for Innovation"" 3 4 5 6 Confidential – Oracle Internal/Restricted/Highly Restricted

Title and Content Layout Line 1 Title and Content Layout Line 2 First-level bulleted text is Calibri 28 pt Second-level text (press tab key) is 24 pt Third-level text (press tab key) is 20 pt Fourth-level text (press tab key) is 18 pt Calibri is the only font used in the template All bulleted text is sentence case (capitalize first letter of first word) Use bold, red, or both to highlight ONLY KEY text Confidential – Oracle Internal/Restricted/Highly Restricted

Title, Subtitle, and Content Layout Subtitle text is Calibri bold 24 pt First-level bulleted text is Calibri 28 pt Second-level text (press tab key) is 24 pt Third-level text (press tab key) is 20 pt Fourth-level text (press tab key) is 18 pt Calibri is the only font used in the template All bulleted text is sentence case (capitalize first letter of first word) Use bold, red, or both to highlight ONLY KEY text Confidential – Oracle Internal/Restricted/Highly Restricted

Title-Only Layout Confidential – Oracle Internal/Restricted/Highly Restricted

Title and Subtitle Layout Subtitle text is Calibri bold 24 pt Confidential – Oracle Internal/Restricted/Highly Restricted

Two Content Layout First-level bulleted text is Calibri 28 pt Second-level text (press tab key) is 24 pt Calibri is the only font used in the template All bulleted text is sentence case (capitalize first letter of first word) Use bold, red, or both to highlight ONLY KEY text First-level bulleted text is Calibri 28 pt Second-level text (press tab key) is 24 pt Calibri is the only font used in the template All bulleted text is sentence case (capitalize first letter of first word) Use bold, red, or both to highlight ONLY KEY text Confidential – Oracle Internal/Restricted/Highly Restricted

Three Content Layout First-level bulleted text is Calibri 24 pt Calibri is the only font used in the template All bulleted text is sentence case (capitalize first letter of first word) Use bold, red, or both to highlight ONLY KEY text First-level bulleted text is Calibri 24 pt Calibri is the only font used in the template All bulleted text is sentence case (capitalize first letter of first word) Use bold, red, or both to highlight ONLY KEY text First-level bulleted text is Calibri 24 pt Calibri is the only font used in the template All bulleted text is sentence case (capitalize first letter of first word) Use bold, red, or both to highlight ONLY KEY text Confidential – Oracle Internal/Restricted/Highly Restricted

Confidential – Oracle Internal/Restricted/Highly Restricted

Connect Front and Back Office to Run Tomorrow’s CX Today Better Together Connect Front and Back Office to Run Tomorrow’s CX Today Joe Fuster Global Head CX Cloud Cloud Business Group October 23, 2018 Presented with Confidential – Oracle Internal/Restricted/Highly Restricted

OpenWorld 2018 Branded Title Slide Subtitle This is a Title Slide with Picture and Logo slide ideal for including a partner or product logo with a brief title, subtitle and presenter information. To Replace the LOGO on this sample slide: Right-click the sample LOGO and choose Change Picture. Navigate to the location where the new logo is stored, select desired logo file and click on the Open button to replace the sample logo. The Presented with FPO logo placeholder box can be copy and paste to any of the Title Slides. Presenter’s Name Presenter’s Title Organization, Division or Business Unit Month 00, 2018 Presented with Note: The speaker notes for this slide include detailed instructions on how to customize this Title Slide with your own partner or product logo. Tip! Remember to remove this text box. Confidential – Oracle Internal/Restricted/Highly Restricted

OpenWorld 2018 Branded Title Slide Subtitle This is a Title Slide with Picture and Product, Service, or Industry Logo slide ideal for including a picture and product/service/industry or org logo with a brief title, subtitle and presenter information. To Replace the LOGOs on this sample slide: Right-click a sample LOGO and choose Change Picture. Navigate to the location where the new logo is stored, select desired logo file and click on the Open button to replace the sample logo. The Presented with FPO logo placeholder box can be copy and paste to any of the Title Slides. Presenter’s Name Presenter’s Title Organization, Division or Business Unit Month 00, 2018 Note: The speaker notes for this slide include detailed instructions on how to customize this Title Slide with your own partner or product logo. Tip! Remember to remove this text box. Confidential – Oracle Internal/Restricted/Highly Restricted

OpenWorld SF 2018 Event Logos and Lockups Oracle OpenWorld Logo Branded Programs Date/Venue Lockup Log in to Media Manager (https://omm.us.oracle.com) using your SSO and select the ASSETS tab from the main top navigation bar. From there you can use the faceted navigation provided under the filter to go to: Media Manager > Event Branding > Oracle OpenWorld. Or copy the URL below and paste into a browser that functions properly with Media Manager: https://omm.us.oracle.com:11443/otmm/ux-html/?p=collection%2Furl_selection%2F30586139 Please note, the background boxes are for staging purposes only and are not part of the actual assets. Access OpenWorld Logos and Lockups assets at: Media Manager > Event Branding > Oracle OpenWorld (Click on the link in Slide Show mode to go directly to the assets page. Complete URL is available in the speaker notes.) Confidential – Oracle Internal/Restricted/Highly Restricted

OpenWorld SF 2018 Event Photography Confidential – Oracle Internal/Restricted/Highly Restricted

+ Additional Resources Java Master Oracle Jiaguwen Oracle Master 16:9 How-To Guide Log in to Media Manager (https://omm.us.oracle.com) using your SSO and select the ASSETS tab from the main top navigation bar. From there you can use the faceted navigation provided under the filter to go to: Corporate Collateral > Presentation Or copy the following URL and paste into your browser: The entire suite of presentation masters and modules https://omm.us.oracle.com:11443/otmm/ux- html/index.html?p=searchResults%2Fpresentation%2520masters%2520and%2520modules%400x100xascxOTMM_SEARCH_ID_RELEVANCE%40Mw%253D%253D%40ZW5fVVM%253D%40Mg%253D%253D%40dW5kZWZpbmVk%40JTIyJT dCJTVDJTIyZmFjZXRzJTVDJTIyJTNBJTVCJTVEJTdEJTIy%40%2522%257B%257D%2522 Java Master 16:9 https://omm.us.oracle.com:11443/otmm/ux- html/index.html?p=searchResults/Java_Master@0x100xascxOTMM_SEARCH_ID_RELEVANCE@Mw%3D%3D@ZW5fVVM%3D@Mg%3D%3D@dW5kZWZpbmVk@JTIyJTdCJTVDJTIyZmFjZXRzJTVDJTIyJTNBJTVCJTdCJTVDJTIydHlwZSU1QyUy MiUzQSU1QyUyMmNvbS5hcnRlc2lhLnNlYXJjaC5mYWNldC5GYWNldFNpbXBsZUZpZWxkUmVzdHJpY3Rpb24lNUMlMjIlMkMlNUMlMjJmYWNldF9nZW5lcmF0aW9uX2JlaGF2aW9yJTVDJTIyJTNBJTVDJTIyRVhDTFVERSU1QyUyMiUyQyU1QyU yMmZpZWxkX2lkJTVDJTIyJTNBJTVDJTIyQ09MTEVDVElPTkNBVEVHT1JZJTVDJTIyJTJDJTVDJTIydmFsdWVfbGlzdCU1QyUyMiUzQSU1QiU1QyUyMk1hc3RlciU1QyUyMiU1RCU3RCUyQyU3QiU1QyUyMnR5cGUlNUMlMjIlM0ElNUMlMjJjb20uYXJ 0ZXNpYS5zZWFyY2guZmFjZXQuRmFjZXRTaW1wbGVGaWVsZFJlc3RyaWN0aW9uJTVDJTIyJTJDJTVDJTIyZmFjZXRfZ2VuZXJhdGlvbl9iZWhhdmlvciU1QyUyMiUzQSU1QyUyMkVYQ0xVREUlNUMlMjIlMkMlNUMlMjJmaWVsZF9pZCU1QyUyMiUz QSU1QyUyMlNVQkNBVEVHT1JZJTVDJTIyJTJDJTVDJTIydmFsdWVfbGlzdCU1QyUyMiUzQSU1QiU1QyUyMkphdmElNUMlMjIlNUQlN0QlNUQlN0QlMjI%3D@%22%7B%7D%22 Oracle Jiaguwen Master https://omm.us.oracle.com:11443/otmm/ux- html/index.html?p=searchResults/Oracle_Jiaguwen_Master@0x100xascxOTMM_SEARCH_ID_RELEVANCE@Mw%3D%3D@ZW5fVVM%3D@Mg%3D%3D@dW5kZWZpbmVk@JTIyJTdCJTVDJTIyZmFjZXRzJTVDJTIyJTNBJTVCJTdCJTVDJTIydHl wZSU1QyUyMiUzQSU1QyUyMmNvbS5hcnRlc2lhLnNlYXJjaC5mYWNldC5GYWNldFNpbXBsZUZpZWxkUmVzdHJpY3Rpb24lNUMlMjIlMkMlNUMlMjJmYWNldF9nZW5lcmF0aW9uX2JlaGF2aW9yJTVDJTIyJTNBJTVDJTIyRVhDTFVERSU1QyUyMi UyQyU1QyUyMmZpZWxkX2lkJTVDJTIyJTNBJTVDJTIyU1VCQ0FURUdPUlklNUMlMjIlMkMlNUMlMjJ2YWx1ZV9saXN0JTVDJTIyJTNBJTVCJTVDJTIySmlhZ3V3ZW4lNUMlMjIlNUQlN0QlMkMlN0IlNUMlMjJ0eXBlJTVDJTIyJTNBJTVDJTIyY29tLmFydG VzaWEuc2VhcmNoLmZhY2V0LkZhY2V0U2ltcGxlRmllbGRSZXN0cmljdGlvbiU1QyUyMiUyQyU1QyUyMmZhY2V0X2dlbmVyYXRpb25fYmVoYXZpb3IlNUMlMjIlM0ElNUMlMjJFWENMVURFJTVDJTIyJTJDJTVDJTIyZmllbGRfaWQlNUMlMjIlM0ElNU MlMjJDT0xMRUNUSU9OQ0FURUdPUlklNUMlMjIlMkMlNUMlMjJ2YWx1ZV9saXN0JTVDJTIyJTNBJTVCJTVDJTIyTWFzdGVyJTVDJTIyJTVEJTdEJTVEJTdEJTIy@%22%7B%7D%22 Oracle Master 16:9 https://omm.us.oracle.com:11443/otmm/ux- html/index.html?p=searchResults/Oracle_Master_16x9@0x100xascxOTMM_SEARCH_ID_RELEVANCE@Mw%3D%3D@ZW5fVVM%3D@Mg%3D%3D@dW5kZWZpbmVk@JTIyJTdCJTVDJTIyZmFjZXRzJTVDJTIyJTNBJTVCJTVEJTdEJTIy@%22% 7B%7D%22 Oracle Master 4:3 https://omm.us.oracle.com:11443/otmm/ux- html/index.html?p=searchResults/Oracle_Master_4x3@0x50xdescxARTESIA.FIELD.DATE%20IMPORTED@Mw%3D%3D@ZW5fVVM%3D@Mg%3D%3D@dW5kZWZpbmVk@JTIyJTdCJTVDJTIyZmFjZXRzJTVDJTIyJTNBJTVCJTVEJTdEJTIy@%22 %7B%7D%22 How-To Guide https://omm.us.oracle.com:11443/otmm/ux- html/index.html?p=searchResults/Presentation_HowToGuide@0x50xdescxARTESIA.FIELD.ASSET%20NAME@Mw%3D%3D@ZW5fVVM%3D@Mg%3D%3D@dW5kZWZpbmVk@JTIyJTdCJTVDJTIyZmFjZXRzJTVDJTIyJTNBJTVCJTVEJTdEJTIy@ %22%7B%7D%22 Modules https://omm.us.oracle.com:11443/otmm/ux- html/index.html?p=searchResults/Master%20Templates%20and%20Modules@0x50xdescxARTESIA.FIELD.ASSET%20NAME@Mw%3D%3D@ZW5fVVM%3D@Mg%3D%3D@dW5kZWZpbmVk@JTIyJTdCJTVDJTIyZmFjZXRzJTVDJTIyJTNBJTVC JTdCJTVDJTIydHlwZSU1QyUyMiUzQSU1QyUyMmNvbS5hcnRlc2lhLnNlYXJjaC5mYWNldC5GYWNldFNpbXBsZUZpZWxkUmVzdHJpY3Rpb24lNUMlMjIlMkMlNUMlMjJmYWNldF9nZW5lcmF0aW9uX2JlaGF2aW9yJTVDJTIyJTNBJTVDJTIyRVhDTF VERSU1QyUyMiUyQyU1QyUyMmZpZWxkX2lkJTVDJTIyJTNBJTVDJTIyQ09MTEVDVElPTkNBVEVHT1JZJTVDJTIyJTJDJTVDJTIydmFsdWVfbGlzdCU1QyUyMiUzQSU1QiU1QyUyMkNoYXJ0cyUyME1vZHVsZSU1QyUyMiUyQyU1QyUyMkNsb3VkJTI wTW9kdWxlJTVDJTIyJTJDJTVDJTIySWNvbnMlMjBNb2R1bGUlNUMlMjIlMkMlNUMlMjJUaGVtZWQlMjBNb2R1bGUlNUMlMjIlMkMlNUMlMjJUaXRsZSUyMFNsaWRlcyUyME1vZHVsZSU1QyUyMiU1RCU3RCU1RCU3RCUyMg%3D%3D@%22% 7B%7D%22 Java Master 16:9 Oracle Jiaguwen Master 16:9 Oracle Master 16:9 Oracle Master 4:3 How-To Guide 1: Title Slides Module 2: Charts/Graphs Module 3: Icons Module 4: Cloud Module Themed Modules* + Title Slides Charts, Graphs and Tables Brand Icon Collection Cloud Visualizations Themed Modules *Future branded theme and event modules will be added to Media Manager as they become available. (Click on the link in Slide Show mode to go directly to the assets page. Complete URL is available in the speaker notes.) Confidential – Oracle Internal/Restricted/Highly Restricted