All Hands Meeting 2018 Presented by Bruce Schactler

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All Hands Meeting 2019 Presented by Bruce Schactler
Presentation transcript:

Alaska Global Food Aid Program Expanding the Horizons of Wild Alaska Seafood All Hands Meeting 2018 Presented by Bruce Schactler Director, Alaska Global Food Aid Program

Expanding Horizons for Consumer Products USDA Purchases FY 2018 Wild Alaska Pollock Breaded Fish Sticks 1,558,000 lbs. $ 3,577,856 Wild Alaska Frozen Pollock Block 2,772,000 3,985,748 Wild Alaska Sockeye Salmon Fillets 324,000 3,666,600 Canned Wild Alaska Pink Salmon 3,665,670 8,607,587 Canned Wild Alaska Pink Salmon, Kosher 975,270 2,292,256 TOTAL 9,294,940 22,130,047

NEW CONSUMERS  NEW CUSTOMERS EXPANDING OFFERINGS From kosher, to breaded and naked fillet portions – access to larger health conscious, consumer base, to super athletes, to growing children, to the elderly EXPANDING RETAIL DEMAND Consumers introduced to these new products through programs will look for them in their local markets EXPANDING PRODUCTS Frozen Wild Alaska Whole Grain Breaded Pollock Fish Sticks Frozen Wild Alaska Frozen Pollock Portions Wild Alaska Kosher Canned Pink Salmon Wild Alaska Frozen Sockeye/Coho Salmon Fillets Wild Alaska Herring Fillets Wild Alaska Canned Herring Started with Wild Alaska Canned Salmon

PRODUCT, PROGRAM & MARKET EXPANSION: CURRENT USDA Programs TEFAP NSLP FDPIR 6 PRODUCT FORMS 5 PROGRAMS 3 SPECIES WIC CSFP

EXPANDING CONSUMER EXPOSURE 7,300,000 WOMEN, CHILDREN & OLDER ADULTS 30,000,000+ CHILDREN 10,000,000 FAMILIES 90,083 INDIVIDUALS

EXPANDING PROGRAMS National School Lunch Program Supplemental Nutrition Assistance Program Food Distribution Program on Indian Reservations The Emergency Food Assistance Program National Food Banks Domestic & International Women, Infants & Children Supplemental Nutrition Program Commodity Supplemental Food Program

WILDLY SUCCESSFUL Wild Alaska Pollock Tasting with USDA Decision-Makers

WILD SUCCESS Wild Alaska Salmon Tastings with USDA Decision-Makers

Wild Alaska Pollock Need for affordable, high quality protein that appeals to mass markets; from school-age children to food-insecure adults Delicious and versatile, Wild Alaska Pollock has a mild cod-like taste, white flaky meat and a delicate texture; low in saturated fats and calories, and high in Omega-3 fatty acids Response to nutrition and food-assistance markets need for new direct-purchase consumer-ready product Public health officials recommend unrestricted consumption of Wild Alaska Pollock for everyone, including pregnant and nursing women and young children 1.6 Million lbs of Wild Alaska Pollock Whole Grain Breaded Fish Sticks have been purchased since May 2018 $ 20 Million of Wild Alaska Pollock Bonus Buy programmed through food banks through September 2018 USDA purchases for the National School Lunch Program will expose millions of families to new, healthier options

Wild Alaska Pollock Consumer Research Interviews conducted under AGFAP direction: Commodity and program directors, volunteers, consumers, and cooks FINDINGS Donors and consumers alike are increasingly asking for healthier and easy-to-prepare options that appeal to all ages Recognition of the importance of protein at every stage of human development Wild Alaska Pollock is used widely in afterschool programs and women’s shelters Consumers cited ease of use and preparation, superior nutrient contents, taste, and sustainability as major reasons for liking the product Recipients benefit from cost-effective, healthful, value-added animal protein alternative Wild Alaska Pollock Fish Sticks are one of the most highly requested items in Food Banks

Rave Reviews from Child Nutrition Programs Photo credit: DC Central Kitchen Rave Reviews from Child Nutrition Programs “Last month [May], we introduced a new meal to our Healthy School Foods menu and the results are in! Students love the new sustainably sourced Wild Alaskan Pollock tacos!” -DC Central Kitchen “Yes! Wild Caught Alaska Pollock is great for school foodservice programs. The mild, clean flavor is a perfect way to get kids excited about eating seafood two times a week.” -Joe Urban, Director of Food and Nutrition Services Greenville County Schools, South Carolina

Wild Alaska Pollock Purchased for Food Banks Total Amount: 7,98,000 lbs. Total USD: $20,000,000

Wild Alaska Pollock Purchased for National School Lunch Program Total Amount: 4,330,000 lbs. Total USD: $7,600,000 Wild Alaska Pollock Fish Sticks (Lbs.) Wild Alaska Pollock Block (Lbs.) Map by Mandy Bridges

Wild Alaska Sockeye Salmon Fillet Portions Wild Alaska Salmon Fillet Frozen Portions (Sockeye and Coho) are available in 1 lb. packages of 4 oz. PBO vacuum-packed portions each on the USDA Foods Available List  FDPIR program has become a cultural institution in Native communities, where traditional foods connect them to their history AND offer high-quality nutrition

Wild Alaska Canned Salmon Photo credit: Mandy Bridges Wild Alaska Canned Salmon Total Amount: 165,680 cases Total USD: $10,899,849 Canned Salmon is the shelf-stable staple of food and nutrition programs Map by Mandy Bridges

Wild Alaska Herring Wild Alaska Herring, the unsung hero of Alaska's seafood offerings Healthy source of omega-3 fatty acids Available fresh and shelf-stable forms A fun and festive way of reintroducing this tasty, healthy fish to the culinary scene (Herring Week, Old Scandinavian cuisine & restaurants on the Seattle food scene) Benefits many rural Alaskan communities where the species is abundant but underutilized A cost effective product, perfect for international food aid and prepositioning for emergencies

Wild Alaska Seafood Powder Applications: Food flavoring Food ingredient or component Nutritional supplement (athletes, health-conscious individuals, etc.) Dietary and nutritional therapy for individuals with compromised digestive systems and those with chronic illness Contains many valuable nutrients, with high-quality marine protein and a balanced composition of essential amino acids and Omega-3 fatty acids International interest - to enrich and enhance local food products available in stores and school and institutional meals Increased utilization of harvested catch, capturing otherwise wasted nutrients Functional value-added product with great nutritive qualities

PRODUCT, PROGRAM & MARKET EXPANSION International Interest Guinea-Bissau, Liberia, and other African countries used to canned fish Herring is a good fit and fits with local tastes Global Based Initiative Ghana, Ivory Coast, Senegal McGovern Dole International Food for Education Sri Lanka

Wild Alaska Seafood: In Demand Wild Alaska Seafood low in fat, sodium, and calories – effective in weight management Salmon & Herring - highest sources of naturally occurring omega-3 fatty acids Omega 3 fatty acids help reduce inflammation, strengthen heart health, reduces blood pressure, support brain function and eye health Protects the heart by reducing blood clotting and lowers risk of a major cardiovascular event Quick and easy to prepare Salmon has bone-building nutrients especially calcium and vitamin D Superfood for athletes:  can help recover, heal and rebuild muscle by decreasing inflammation 

AGFAP in Action: Nutrition, Science & Policy Translate state of the art evidence-base into foundations for policy and cutting edge products We are focusing our efforts on harmonizing USG approaches to ensure only U.S. origin shelf-stable and frozen seafood products are included in all USG programs Help modernize and consolidate ASMI nutrition messaging across all species, forms, and programs, both international and domestic to provide consumers with consistent, evidence-based information Alaska Seafood is beneficial for areas suffering from the double-burden of undernutrition (obesity and malnutrition)

PRODUCT, PROGRAM & MARKET EXPANSION ….. WHAT’S NEXT ON THE HORIZON? From Food Aid to Retail

Director, Global Food Aid Program Thank You All Hands Meeting 2018 Bruce Schactler Director, Global Food Aid Program Photo credit: Mandy Bridges