SQL Integration Hubs Bridge Cloud and On-Premise Data www.cdata.com Jerod Johnson - Technology Evangelist jerodj@cdata.com @jeRodimusPrime www.cdata.com

Agenda Introduction Problem: Increasingly Disparate Data Linked Servers Using the CData SQL Broker Demo: Linked Server for Live Salesforce Data

About CData Software Bi-directional access to live App, Database, & Web API Data through open standards CData Software is a leading provider of data access and connectivity solutions. Our mission is to simplify the way that users and applications connect with data. We specialize in the development of Drivers and data access technologies for real-time access to online or on-premise applications, databases, and Web APIs.

Data Integration Solutions A straightforward approach to integration based on established standards in data access Drivers & Adapters Universal connectivity through standards-based Drivers & Adapters. SQL interfaces virtualize data access and insulate users from the complexities of data integration. ODBC JDBC ADO.NET ODATA SQL / BIZTALK MULESOFT POWERSHELL MS EXCEL REMOTE ACCESS (API Server) Remote access and API enablement. Instantly generate flexible, comprehensive, and fully documented data APIs. Data Replication (SYNC) Complement data virtualization with replication. SaaS data replication to Lakes, Warehouses, and DBMS systems.

What CData Offers Top BI, ETL, Data Integration, Data Virtualization, and Data Warehousing vendors choose CData 100+ Data Sources & Growing Largest number of supported data sources in the industry. DRIVER & Adapter TECHNOLOGIES Not only ODBC, JDBC, ADO.NET, but also native Drivers for every major integration platform (Microsoft, Mulesoft, Informatica, etc.). Direct Real-Time Access Direct real-time access to live data. No dependency on any cloud services or other intermediaries. Deep Integration Robust SQL-92 Engine seamlessly supporting bulk operations, push-down, dynamic schema and metadata discovery, and unmatched performance.

We Make APIs Look Like Databases DRIVERS & ADAPTERS We Make APIs Look Like Databases Enable real-time data integration with hundreds of applications, databases, and Web APIs By wrapping APIs in fully standards-compliant interfaces, like ODBC, JDBC, ADO.NET etc. we make data available to any context where a traditional database can be used.

Unified Access to Disparate Data The Problem Unified Access to Disparate Data Growth in business leads to increasingly decentralized data Current solutions (considerations) Replication (static data) Consolidation (loss of features) Linked Server via OLE DB (ODBC) (performance/convenience)

Create a SQL Server Interface for SaaS, Big Data, and NoSQL Sources CData SQL Broker Create a SQL Server Interface for SaaS, Big Data, and NoSQL Sources Point-and-click interface Connect using ODBC Connect to live data On-premise and cloud data Security Monitoring

Create a SQL Server Interface for SaaS, Big Data, and NoSQL Sources CData SQL Broker Create a SQL Server Interface for SaaS, Big Data, and NoSQL Sources Benefits over OLE DB (ODBC) Improved performance Complex query management Flexible installation options Article: https://goo.gl/jq3CdP

Supported Data Sources Big Data and NoSQL C   Relational Database Office & Spreadsheets Marketing, Ads, & Analytics Amazon Athena Q2 Foxpro, Clipper, Dbase ✓ Active Directory Bing Ads Amazon DynamoDB IBM DB2* Evernote DoubleClick Campaign Manager Amazon Redshift IBM Informix Excel DoubleClick For Publishers Apache Cassandra* JDBC-ODBC Bridge Excel Online Exact Online Apache Drill Microsoft SQL Server* Gmail Facebook Apache HBase MySQL Google Calendar Google AdWords Apache Hive* Netezza Google Contacts Google Analytics Apache Phoenix OData Google Directory Hubspot Apache Spark SQL* Oracle Database Q3 Google Sheets Instagram Azure Table Storage Pervasive SQL (Btrieve) JIRA MailChimp Cloudera Impala Pivotal Greenplum Microsoft Project Marketo Couchbase PostgreSQL Microsoft SharePoint Oracle Eloqua Elasticsearch SAP Sybase* SharePoint Excel Services Salesforce Chatter Google BigQuery SQL Server Analysis Services (OLAP) Slack Salesforce Einstein Analytics Google Cloud Spanner Q4 Teradata Smartsheet Salesforce Marketing Cloud IBM Cloudant ZenDesk SendGrid Microsoft DocumentDB Splunk MongoDB Twitter Pivotal HAWQ YouTube Data & Analytics Presto Redis SAP HANA

Supported Data Sources CRM Systems C   Accounting Systems Payments, Ecommerce, & Finance File Formats & Transfer ActCRM Q2 FreshBooks ✓ Authorize.NET Amazon S3 Microsoft Dynamics CRM Intacct eBay CSV NetSuite Microsoft GP E*TRADE FTP / SFTP Oracle Sales Cloud Microsoft NAV Magento JSON Oracle Service Cloud QuickBooks Desktop OFX REST Salesforce.com* QuickBooks Online Open Exchange Rates XML ServiceMax QuickBooks POS PayPal ServiceNow SAP Concur Quandl Others SugarCRM Xero Accounting Shopify Bing Search SuiteCRM Square GitHub VeevaCRM Stripe Google Search ZohoCRM Twilio Wordpress Dropbox Q3 Box

Powerful SQL Abstraction Full-featured and consistent SQL access to any supported data source 3 3 Comprehensive SQL-92 Engine Supports a rich SQL syntax across all of our drivers, deeply nested queries, and an extensive set of SQL filters and formulas. String, Date, and Numeric Functions Include 50 plus functions that can manipulate column values into the desired result. Popular examples include Regex, JSON, and XML processing functions. 3 3 Metadata Discovery Full support for Metadata provides extensive schema discovery capabilities. Explore tables, columns, keys, etc. based on user identity. Collaborative Query Processing Enhance the data source's capabilities by additional client-side processing, when needed, to enable analytic summaries of data such as SUM, AVG, MAX, MIN, etc. 3 3 Replication & Caching Embedded commands make it easy to copy data to local and cloud data stores such as Oracle, SQL Server, Google Cloud SQL, etc. Embedded Remoting MySQL and TDS wire protocol hosting offer seamless Linked Servers access and remote connectivity from other standard Drivers.

Create a SQL Server Interface for SaaS, Big Data, and NoSQL Sources Demonstration Create a SQL Server Interface for SaaS, Big Data, and NoSQL Sources Configure SQL Broker Configure the DSN Create user(s) Create TDS service(s) (option) Configure Gateway Start service Article: https://goo.gl/mraX8E

Create a Linked Server Using the SQL Broker and Query Data Demonstration Create a Linked Server Using the SQL Broker and Query Data Create a Linked Server for Salesforce Data Examples: Connect to Salesforce Data Import data to SQL Server JOIN local and remote data

Other SQL Server-Related Offerings Questions? Other SQL Server-Related Offerings SSIS Tasks Sync (Replication) API Server (APIs for Your Databases)